Sana Abid Email & Phone Number

Islamabad, Pk

United States

- Collaborate with cross-functional teams, including design, content, and analytics, to ensure email campaigns align with overall marketing strategy.- Manage E-mail Marketing Calendar for various accounts (clients) and ensure campaigns are delivered on time.- Plan and strategize email marketing campaigns and flows that result in an increase in open rates, click-through rates and purchase rate.- Creating and managing project plans and timelines.- Analyze data to identify areas of improvement and implement strategies to optimize email performance.- Constant communication with clients through Slack messages, emails and online meetings.- Staying up-to-date with industry trends and best practices to ensure email campaigns are innovative and effective.

- Plan and build marketing campaigns and flows (Email & SMS).- Collect and analyze marketing data and determine the audience segmentation for campaigns based on data and performance.- Organize and prepare customized client specific reports.- Klaviyo account audits.- Setting up new metrics in Shopify store- Serve as liaison between operations and marketing department.

Islāmābād, Pakistan

- Worked as a technical project coordinator with multi-national clients, operating in more than 140 countries.- Provide support and troubleshoot in the event of system issues with the users and with content producers.- Experience working with relational databases and advanced reporting to perform backend operations on applications - knowledge of SQL- Upload and test eLearning SCORM compliant modules to determine functionality within LMS and provide course-publishing requirements.- Managed the configuration and implementation of upgrades or changes deployed within the LMS; collaborate with development team and quality assurance team. Day-to-day administration of Learning - - Management System for learners and administrators who access learning through the learning experience platform.- Provide reports for internal/external audits on Salesforce and managed tech support tickets.