• Designed and developed a responsive website using Webflow, ensuring a seamless user experience across all devices and improving site usability by 40%.• Created visually compelling and on-brand creatives for both product interfaces and social media campaigns, boosting online presence and engagement by 50%.

• Redesigned, researched, and modified a mid-sized mobile application, significantly enhancing user experience.• Developed and implemented a comprehensive design system, standardizing UI components and improving design consistency across the application.

• Conducted detailed client briefings to understand project requirements, ensuring that design solutions aligned with client goals and user needs.• Managed and updated WordPress sites, enhancing site functionality, performance, and user experience through strategic design and development.• Directed the design and production of eye-catching banners, resulting in increased user engagement and improved click-through rates for promotional campaigns.

• Directed and designed innovative creatives for company promotions, resulting in a 25% increase in engagement across digital platforms.• Led and mentored a design team in developing compelling concepts for client presentations and website modules, ensuring alignment with brand strategy and user needs.• Analyzed competitor products to assess market trends and opportunities, contributing to the strategic direction and competitive positioning of new design initiatives.