General Manager: - Magicpin, Samast Technologies (Magicpin, India’s only hyper local discovery and rewards platform)Working as General Manager & National Vertical Head for FMCG CategoryAt magicpin, we aspire to partner FMCG brands in growing their business, understanding and engaging deeply with their customers.As National Vertical Head Sales my responsibilities include scoping for business propositions within FMCG Category in terms of Consumer Insights, ROI Driven marketing, Sampling for new products/trials, Consumer Surveys, Influencer Marketing through magicpin app.We are a startup within magicpin platform and have started the FMCG vertical from ground up.Working closely with product/delivery teams to design a proposition catering to the marketing requirements of large FMCF brands simultaneously meeting Top FMCG brand and their marketing teams with custom made solutions.

Regional Head North TIMES Network Content Marketing TeamTIMES NETWORK Content Marketing is a foremost and leading brand engaged in conceptualizing, creating & executing highly evolved Branded Content campaigns for clients.We are a specialized integrated team which creates special customized content properties for clients on TIMES Network platform by way of special events, panel discussions, documentary series, TIMES Network media IPs, media partnerships etc. We utilize TIMES Network platforms TIMES NOW, ET NOW with promotional support across TIMES Network channels, our digital properties and BCCL media properties including print, radio, digital, outdoor to create a surround for such special projects.As Regional Head Sales for North region responsible for Revenue through our flagship events properties, co-created content, brand solutions, strategic content partnerships, media partnerships, specialized content show series, All Northern State clients, partnerships and promotions with State Govt investor summits, and events.

Advertising Sales for Zee TV, the flagship Hindi GEC channel from Zee Entertainment in North Market handling key clients from the region.

Worked as part of NDTV Media Communication Solutions Team developing customized solutions based on business events, conferences, summits, and special Advertiser funded programs and in studio panel discussions.

Busiess Development for CNBC Special Events & Features team FOCUS in North Market across verticals.Focus creates and executes a series of special events and innovations from CNBC TV 18 like India business Leader Awards, CNBC Auto awards, Mutual Funds Awards, Emerging India Awards etc as well as creates customized marketing solutions for clients in the form of theme led special events/panel discussions/special shows/contests on air etc.