With over 3 decades of dedicated experience in the textile industry related to process chemicals and designer apparel, in depth research and development of international trends and looks in Menswear knitted garments in terms of talcum soft finishes and aesthetic visual appeal for the domestic retail market Pan India was handled as a regular exercise. Begining from Design conception at the sketch stage till training sales staff on the shop floor level in terms of product technicalities to satisfactorily attend the consumer's ever changing demands was an extensive multi-dimensional learning regimen in converting the yarn into a international trendy apparel! Luring the buyer to purchase a knitwear forced by the conviction of his eye backed by international quality standards has indeed been an ever exhausting learning experience...........