Sandeep Sethi Email and Phone Number
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Entrusted with Pan-India trade marketing at Cargill, my focus centers on optimizing trade spends, enhancing loyalty programs, and spearheading BTL activations. Our team's strategic planning and demand forecasting are pivotal in driving the Retail Branding Oil Division's market presence & share.The analytical skills honed from previous roles fuel data-driven decision-making, ensuring ROI-based sales planning. With a commitment to business development and shopper insights, I continuously strive for excellence in category management and trade marketing, contributing significantly to Cargill's growth trajectory.
Cargill
View- Website:
- cargill.com
- Employees:
- 53769
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National Trade Marketing ManagerCargill Sep 2022 - PresentIndia- Managing Pan India Trade Marketing at Cargill India (RBO Division)- Trade spends management- Loyalty Program Management – Retailer/ Wholesale/Distributor- Integrated Business Demand Planning (IBP) & Forecasting - Strategic business planning (AOP, Quarterly & Monthly) across business channels- BTL Activations & Visibility Strategy- Managing Data Analytics/ Insights- ROI Based Sales Input planning -
Agm Trade MarketingDr. Oetker India Oct 2021 - Mar 2022Delhi, IndiaManaged pan India trade marketing function at Dr.Oetker for all products categories - Mayonnaise, Peanut butter, Italian sauces etc. single handedly along with Sales Force Automation(SFA) Setup. -
Head Of Trade MarketingWeikfield Foods Pvt Ltd Apr 2021 - May 2021Pune, Maharashtra, IndiaManaged pan India Trade marketing strategy for all products categories ( custard, pasta etc.) -
Head Of Trade MarketingL T Foods Limited Dec 2016 - Mar 2021Gurgaon, Haryana, IndiaManaged pan India Trade Marketing for LT Foods business portfolio across all business channels - General Trade /Modern Trade /Food Service(HORECA) for all product categories.Develop trade spends optimisation strategy & effective promo spends vs budget across business verticals.Own & deliver channel engagement programme across channels -Wholesale/Retail/DBs/ Sub Stockist etc.Visibility strategy to ensure best in class in shop experienceGo-to- market (GTM) planning & execution… Show more Managed pan India Trade Marketing for LT Foods business portfolio across all business channels - General Trade /Modern Trade /Food Service(HORECA) for all product categories.Develop trade spends optimisation strategy & effective promo spends vs budget across business verticals.Own & deliver channel engagement programme across channels -Wholesale/Retail/DBs/ Sub Stockist etc.Visibility strategy to ensure best in class in shop experienceGo-to- market (GTM) planning & execution for new product launches basis the market analysis/ market entry/ product landscaping & other marketing inputs.Sales Motivation Input Strategy & Automation/ Sales Cabability Training for entire sales teamKey Area's of Work :- Sales Automation Rollout for all stake holders ,Sales Effectiveness Training ,National Trade Marketing Strategy, NPD launch & GTM Strategy, Budget Management ,Channel Engagement , Vendor Management ,Visibility Strategy /POSM Development & Sales Incentive Program Management Show less -
National Trade Marketing Manager( Consumer Care)Emami Ltd Nov 2014 - Dec 2016Kolkata Area, IndiaManaged pan India Trade Marketing for consumer care division(CCD) at Emami India. Build & institutionalise Trade/customer marketing processes across business channels & Brands.Develop trade spends optimisation strategy & effective promo spends vs budget. Own & deliver channel engagement programme across GT-Wholesale/Sub Stockist /Retail/ Distributors etc.Visibility strategy to ensure best in class in shop experienceGo-to- market (GTM) planning & execution for new product… Show more Managed pan India Trade Marketing for consumer care division(CCD) at Emami India. Build & institutionalise Trade/customer marketing processes across business channels & Brands.Develop trade spends optimisation strategy & effective promo spends vs budget. Own & deliver channel engagement programme across GT-Wholesale/Sub Stockist /Retail/ Distributors etc.Visibility strategy to ensure best in class in shop experienceGo-to- market (GTM) planning & execution for new product launches basis the market analysis/ market entry/ product landscaping & other marketing inputs.Category Insights / Sales Analytics Show less -
Senior Manager- Trade Shopper Marketing(Consumer Lifestyle)Philips Dec 2013 - Nov 2014Gurgaon, IndiaManaged trade & shopper marketing for pan India Domestic Appliances business, part of Philips consumer lifestyle division.Designing shopper activation plan, Managing In store management program, Managing shopper marketing budget, Leading visual merchandising agenda for In shop excellence across channels(GT,MT,Online) -
Category Management ManagerMondelēz International Aug 2010 - Dec 2013Gurgaon, IndiaWorking as a category captain conceptualised, developed & executed joint business plan for category shopper marketing for Bharti Wal-Mart.End to End ownership of shopper marketing & category activation calendar at Bharti Wal-Martdelivering category visual merchandising /shopper insights/BTL execution across stores for Chocolate & Confectionery Category.Expert in using Retail Link, AC Nielsen Advisor & JDA Intactix Space planning Plus. -
Manager-Category & Shopper InsightsPepsico May 2008 - Aug 2010Gurgaon, IndiaManaged shopper & category marketing agenda for GT/MT channels across markets.Offered category management, revenue management & shopper analytics, visual merchandising solutions to key retail customers in modern trade & traditional trade markets for Beverage Category. -
Assistant Manager Sales OperationsBausch & Lomb Feb 2006 - Apr 2008Gurgaon, IndiaManaged national sales operations of three business division of B&LSales Planning/ Brand Analysis/MIS/Sales strategy inputs. Creating national level sales database for efficient sales forecasting/ planning & execution. Sales incentive programme designing & execution. -
Associate Manager Sales SupportApollo Tyres Ltd. Jun 2004 - Feb 2006Gurgaon, IndiaNational sales support / Sales & Marketing Analytics/ Sales Support / Market Research/ Market Intelligence.Sales Forcasting/ Demand Planning/ Six Sigma.
Sandeep Sethi Skills
Sandeep Sethi Education Details
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Commerce -
Business Economics (Mba)
Frequently Asked Questions about Sandeep Sethi
What company does Sandeep Sethi work for?
Sandeep Sethi works for Cargill
What is Sandeep Sethi's role at the current company?
Sandeep Sethi's current role is National Trade Marketing Manager at Cargill | Strategic Trade Marketing Leader.
What is Sandeep Sethi's email address?
Sandeep Sethi's email address is sa****@****ail.com
What is Sandeep Sethi's direct phone number?
Sandeep Sethi's direct phone number is +4412937*****
What schools did Sandeep Sethi attend?
Sandeep Sethi attended Delhi University, Department Of Business Economics, University Of Delhi.
What are some of Sandeep Sethi's interests?
Sandeep Sethi has interest in Articles, Children, Writing Poems, Interacting.
What skills is Sandeep Sethi known for?
Sandeep Sethi has skills like Fmcg, Sales Operations, Forecasting, Market Research, Sales, Management, Analytics, Trade Marketing, Retail, Marketing, Competitive Analysis, Strategy.
Who are Sandeep Sethi's colleagues?
Sandeep Sethi's colleagues are Steve Rodriguez, Juan Fernando Orellana Combs, Jim Akers, Junior Lara, Xenia Cavieres Salas, Simara Guedes, Satendra Pundir.
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