Lead Content Marketing
CurrentLeading content marketing efforts at India's largest Higher Education Online Degree provider.
Aug 2024 - Present
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Sandeep Pillai Email & Phone Number
Lead Content Marketing
at
USDC Global
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✓ Verified Jul 2026
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Sandeep Pillai is listed as Lead Content Marketing at USDC Global, based in Mumbai, Maharashtra, India. AeroLeads shows a matched LinkedIn profile for Sandeep Pillai.
Sandeep Pillai previously worked as Director Marketing - Music Cluster at Zee Entertainment Enterprises Limited and Deputy General Manager - Movies Now MN+ and MNX at Times Network. Sandeep Pillai holds Bachelor'S Degree, Computer Engineering from Atharva College Of Engineering.
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Profile bio
About Sandeep Pillai
As the Director Marketing - Music Cluster at Zee Entertainment Enterprises Limited, I lead the marketing strategy and execution for Zee's music channels, reaching millions of viewers across India and beyond. With over 15 years of experience in the media and entertainment industry, I have a passion for creating engaging and impactful marketing campaigns that drive brand awareness, loyalty, and growth.I have a proven track record of delivering award-winning marketing initiatives for leading brands such as Movies Now, MN+, and MNX at Times Network, where I was responsible for media planning, brand management, consumer marketing, and strategic partnerships. I also have a strong background in digital marketing, having worked with Hungama Digital Services and Directi, where I acquired skills in online marketing, content marketing, and new business development. I am always eager to learn new tools and techniques to enhance my marketing skills and stay ahead of the trends.
Listed skills include Customer Relationship Management, Team Acquisition, Business Development, Business Process Development, and 46 others.
Current workplace
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9 roles
Sandeep Pillai work experience
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Director Marketing - Music Cluster
↠ Head of Marketing for Zee's Music + Youth Entertainment Channel - Zing.↠ Driving brand growth, audience engagement, and viewership through targeted marketing, PR, social media, and on-air promotional strategies.↠ Social media strategy for International League T20 (Cricket league) for the Zee Network.Achievements↠ Orchestrated Zing’s brand refresh with a multimedia campaign that introduced a new logo, tagline and content achieving a 33% increase in brand power score.↠ Launched Snaackz, a short-format video property on Zing. Providing a platform for emerging content creators to showcase their talent on TV and reach a nationwide audience.↠ Successfully launched the International League T20 and managed social media strategy for two seasons, securing 10M+ engagements on owned assets.
Apr 2022 - Jul 2024
Deputy General Manager - Movies Now Mn+ And Mnx
Leading the market charge for Movies Now, MN+ and MNX (The Times Hollywood Network)Achievements↠ Launched Agni, a Female Superhero by creating and publishing a comic book featuring Agni, a crowdsourced superhero fighting societal evils.↠ Created a successful revenue-generating strategy for social media during the pandemic.↠ Achieved Award-Winning Social Media Success by winning awards and garnered significant PR that generated organic trends and increased brand visibility.
Jul 2021 - Apr 2022
Senior Marketing Manager - Movies Now, Mn+ & Mnx
↠ Led brand building, content marketing, and communication for Movies Now, MN+ and MNX. ↠ Drove ROI-focused consumer, trade, and digital campaigns. ↠ Created innovative marketing strategies and brand solutions to achieve business objectives.Achievements↠ Awarded the 'Extra Punch Award' twice↠ Built India's largest Hollywood fan community on social media (Over 6M followers)↠ Secured 300+ Hollywood & Bollywood movie associations with top studios across 5 years
Apr 2016 - Jul 2021
Marketing Manager - Movies Now & Mn+
↠ Managed all marketing initiatives for Movies Now and MN+↠ Worked on high-impact marketing campaigns, driving brand growth and audience engagement. ↠ Managed all ATL/BTL initiatives, forged strategic partnerships, and optimised ROI for both brands.Achievements↠ Successfully launched MN+ - India's First HD only Movie Channel. ↠ Awarded the 'Pride of Times Network' award
Mar 2014 - Mar 2016
Account Manager - Digital Services
↠ Secured new business and managed a diverse portfolio of accounts across Media, BFSI, Manufacturing, and Automotive sectors. ↠ Crafted winning pitches with strategic planning and creative ideation.↠ Worked on Augmented Reality, Websites and Apps.↠ Clients - Vaseline, Sony Max, Radio Mirchi, CEAT Tyres, SBI, ACC Cements & HR Johnson Tiles.
Oct 2012 - Mar 2014
Sr. Associate - Sales At Bigrock [Assistant Manager]
Built and scaled BigRock's Sales & Revenue functions from inception. Achieved break-even in two years, exceeding revenue targets while leading and mentoring a high-performing team.
Mar 2010 - Jun 2012
Web Solution Specialist
Worked on troubleshooting Websites - Web domains, Hosting packages, Website builder packages, Digital certificates and more. Testing & Analysis of all products & services, collating consumer feedback, to better the UI & UX of the products on offer.
Aug 2009 - Mar 2010
Business Development & Marketing
Drove revenue growth through B2B & B2C cross-selling. Conducted market research (qualitative & quantitative), mentored new joinees on client relationships contributing to overall revenue.
Aug 2008 - Jul 2009
2 education records
Sandeep Pillai education
Bachelor'S Degree, Computer Engineering
Diploma, Computer Engineering
Thakur Polytechnic
FAQ
Frequently asked questions about Sandeep Pillai
Quick answers generated from the profile data available on this page.
What company does Sandeep Pillai work for?
Sandeep Pillai works for USDC Global.
What is Sandeep Pillai's role at USDC Global?
Sandeep Pillai is listed as Lead Content Marketing at USDC Global.
Where is Sandeep Pillai based?
Sandeep Pillai is based in Mumbai, Maharashtra, India while working with USDC Global.
What companies has Sandeep Pillai worked for?
Sandeep Pillai has worked for Usdc Global, Zee Entertainment Enterprises Limited, Times Network, Hungama Digital Services Pvt. Ltd., and Bigrock.
How can I contact Sandeep Pillai?
You can use AeroLeads to view verified contact signals for Sandeep Pillai at USDC Global, including work email, phone, and LinkedIn data when available.
What schools did Sandeep Pillai attend?
Sandeep Pillai holds Bachelor'S Degree, Computer Engineering from Atharva College Of Engineering.
What skills is Sandeep Pillai known for?
Sandeep Pillai is listed with skills including Customer Relationship Management, Team Acquisition, Business Development, Business Process Development, Team Management, Internet, Crm, and Competitive Analysis.
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