Sandi Macfie
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Sandi Macfie Email & Phone Number

Business Strategist I Game Changer I Digital Futurist at Amplify
Location: Contact Info, United States 12 work roles 3 schools
1 work email found @southernsun.com 3 phones found area 783 and 408 LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 3 phones

Work email s****@southernsun.com
Direct phone (783) ***-****
LinkedIn Profile matched
3 free lookups remaining · No credit card
Current company
Role
Business Strategist I Game Changer I Digital Futurist
Location
Contact Info, United States

Who is Sandi Macfie? Overview

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Quick answer

Sandi Macfie is listed as Business Strategist I Game Changer I Digital Futurist at Amplify, based in Contact Info, United States. AeroLeads shows a work email signal at southernsun.com, phone signal with area code 783, 408, and a matched LinkedIn profile for Sandi Macfie.

Sandi Macfie previously worked as Director at Amplify and Founder and Lead Consultant at Unique Advantage Sa. Sandi Macfie holds Revenue Management from Cornell University.

Company email context

Email format at Amplify

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{first}@southernsun.com
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AeroLeads found 1 current-domain work email signal for Sandi Macfie. Compare company email patterns before reaching out.

Profile bio

About Sandi Macfie

As a strategic thinker and play-maker, I enjoy new challenges and am energised by making a difference.I bring a unique blend of business and technology expertise to solving problems and thrive where innovation and differentiation breed success. As a seasoned leader and enabler, my skills include Business Management, Revenue Development, Customer Engagement and Technology Implementations. I am passionate about empowering people from disadvantaged communities to reach their full potential and am involved in several social upliftment initiatives.

Listed skills include Revenue Analysis, Yield Management, Hospitality Industry, Leadership, and 25 others.

Current workplace

Sandi Macfie's current company

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Amplify
Amplify
Business Strategist I Game Changer I Digital Futurist
AeroLeads page
12 roles · 45 years

Sandi Macfie work experience

A career timeline built from the work history available for this profile.

Director

Current

South Africa

Jan 2021 - Present

Founder And Lead Consultant

Current

Johannesburg, Durban And Cape Town

Unique Advantage has as it's golden thread the commitment to create real value for all clients by providing innovative and strategic, yet pragmatic and tangible solutions and services. At the start of 2020, Unique Advantage chose to place a greater emphasis on being a meaningful social impact player. The company's purpose, business model and solution offerings have been enhanced to make a bigger contribution to social upliftment and sustainability. Specific focus is on new business… Show more Unique Advantage has as it's golden thread the commitment to create real value for all clients by providing innovative and strategic, yet pragmatic and tangible solutions and services. At the start of 2020, Unique Advantage chose to place a greater emphasis on being a meaningful social impact player. The company's purpose, business model and solution offerings have been enhanced to make a bigger contribution to social upliftment and sustainability. Specific focus is on new business solutions, enabled by innovative digital technology strategies to enable inclusive business growth and employment opportunities.Service offerings include: * New business opportunity plans and implementation frameworks* Information technology and digital business transformation strategies and services* Revenue growth and distribution channel strategies * Executive coaching and mentoring to leverage talent and thought leadership* Motivational speaker on leadership, embracing change and the digital lifestyle Show less

Oct 2013 - Present

Director, Hotel Performance Support - Africa

Johannesburg

Franchise Hotel Performance Management with specific focus on:- Developing a business partnership with the franchise hotel General Managers and Owners to improve business performance and consult on how to maximise system delivery and revenue;- Ensuring owners, GM’s, and appropriate staff understand brand values, and how theyenhance the guest experience / add value to the franchise- Representing the interest of franchise community on relevant IHG global project teams and… Show more Franchise Hotel Performance Management with specific focus on:- Developing a business partnership with the franchise hotel General Managers and Owners to improve business performance and consult on how to maximise system delivery and revenue;- Ensuring owners, GM’s, and appropriate staff understand brand values, and how theyenhance the guest experience / add value to the franchise- Representing the interest of franchise community on relevant IHG global project teams and forumsResponsible for IHG Franchise Hotels in Africa and Indian Ocean Islands. Show less

Feb 2015 - May 2017

Director Of Revenue

Tsogo Sun

Sandton, South Africa

• Building a revenue culture with emphasis on alignment and change management• Development of Revenue Management and Distribution Channel strategies• Development and implementation of a Revenue Management Framework• Business Intelligence solutions for improved decision making• Revenue Management Roadmap best practice - people, processes and technology

Oct 2011 - Sep 2013

Director Of I.T. And Strategic Projects

Southern Sun Hotels

Sandton, South Africa

• Development of strategies and key focus areas for 5 Year Business Plan• Leadership and management of all aspects of IT within Southern Sun Hotels

Oct 2010 - Sep 2011

Director Of I.T.

Southern Sun Hotels

Sandton, South Africa

Director of Information Technology (CIO)Leadership and management of all aspects of IT within Southern Sun Hotels including:• Alignment of I.T. strategies and plans to business vision, goals and priorities• Implementing initiatives to lower the total cost of ownership of I.T. • Contract and SLA negotiations• ERP and Guest technology implementations

Feb 2000 - Sep 2010

Management Consultant

Computer Configurations Holdings (Cch)

Sandton, South Africa

2000 - 2001 ~1 yr

Firmwide Manager

Accenture

Johannesburg, South Africa

Client: Edgars Consolidated Stores LimitedJob Title: Supply Chain Information Systems Manager• Part of the Andersen Consulting/ Edcon management team, responsible for developing the unit’s strategies and direction• Managed Supply Chain and Group Merchandise Systems department within IT• I.T. Advisory role to Edcon Group CIO and Group Supply Chain Director.

1998 - 1999 ~1 yr

Group Information Systems Manager

Edcon

Johannesburg, South Africa

• Managed Supply Chain and Group Merchandise Systems department within IT• Macro project managed all new supply chain application development projects• Filled advisory role to Edcon Group CIO and Strategist and Group Supply Chain Director.

1996 - 1998 ~2 yrs

Strategic Account Manager

Spl (Systems Programming Limited)

Sandton, South Africa

Strategic Account Manager• Strategising and selling solutions for all divisions • Identifying new initiatives in support of the Client’s strategies.Professional Services Executive• Working with product sales team to develop proposals• Selling consulting services and projects• Management consulting• Project Manager ensuring successful delivery of projects• Presenting project proposals/charters for customers

1993 - 1996 ~3 yrs

Director And Co-Owner

Compedge (Pty) Ltd

Johannesburg

I.T. consulting and contracting business with several blue-chip clients• Professional Services and Sales Manager, Senior Consultant, Project Manager

1987 - 1992 ~5 yrs

Project Manager, Systems Analalyst, Programmer

Johannesburg Stock Exchange

Johannesburg

1982 - 1985 ~3 yrs
3 education records

Sandi Macfie education

Revenue Management

Completed eCornell Revenue Management Certification

Information Technology

Van Zyl And Pritchard Computer Programming College

Activities and Societies: Computer Programmer certification Computer Programmer certification

Education record

Welkom High School

Head Girl and Dux Scholar in Matric

FAQ

Frequently asked questions about Sandi Macfie

Quick answers generated from the profile data available on this page.

What company does Sandi Macfie work for?

Sandi Macfie works for Amplify.

What is Sandi Macfie's role at Amplify?

Sandi Macfie is listed as Business Strategist I Game Changer I Digital Futurist at Amplify.

What is Sandi Macfie's email address?

AeroLeads has found 1 work email signal at @southernsun.com for Sandi Macfie at Amplify.

What is Sandi Macfie's phone number?

AeroLeads has found 3 phone signal(s) with area code 783, 408 for Sandi Macfie at Amplify.

Where is Sandi Macfie based?

Sandi Macfie is based in Contact Info, United States while working with Amplify.

What companies has Sandi Macfie worked for?

Sandi Macfie has worked for Amplify, Unique Advantage Sa, Intercontinental Hotels Group (Ihg), Tsogo Sun, and Southern Sun Hotels.

How can I contact Sandi Macfie?

You can use AeroLeads to view verified contact signals for Sandi Macfie at Amplify, including work email, phone, and LinkedIn data when available.

What schools did Sandi Macfie attend?

Sandi Macfie holds Revenue Management from Cornell University.

What skills is Sandi Macfie known for?

Sandi Macfie is listed with skills including Revenue Analysis, Yield Management, Hospitality Industry, Leadership, E Commerce, Business Planning, Contract Negotiation, and Online Travel.

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