Sandra Barker

Sandra Barker Email and Phone Number

VP, Director of Editorial Growth and Technology @ CultHealth, An Indegene Company
New York, NY, US
Sandra Barker's Location
New York City Metropolitan Area, United States
Sandra Barker's Contact Details

Sandra Barker personal email

Sandra Barker phone numbers

About Sandra Barker

Highly ambitious, team-building senior-level professional with 20+ years of editorial and research experience in pharmaceutical advertising, consumer publications, non-profit healthcare and academia. Possesses strong leadership abilities with proven track record in maintaining brand quality throughout all client deliverables (print and digital). Establishes and solidifies relationships with clients, vendors, and customers. Leverages extensive industry knowledge in the healthcare field to achieve and surpass client expectations. Strategic. Results-oriented. Successful.Specialties: Marketing Communications, Management, Competitive Analyses, Payer Strategy, New Business Research, Project Management, Medical Editorial, Quality Control Management, Journalism, Recruiting/Talent Acquisition, Content Editing (AMA and Chicago Manual of Style)

Sandra Barker's Current Company Details
CultHealth, An Indegene Company

Culthealth, An Indegene Company

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VP, Director of Editorial Growth and Technology
New York, NY, US
Website:
culthealth.com
Employees:
150
Sandra Barker Work Experience Details
  • Culthealth, An Indegene Company
    Vp, Director Of Editorial Growth And Technology
    Culthealth, An Indegene Company
    New York, Ny, Us
  • Culthealth, An Indegene Company
    Vp, Editorial Director
    Culthealth, An Indegene Company Jul 2017 - Present
    New York, Ny
    CultHealth Editorial department lead. Ensure quality control and regulatory accuracy of all deliverables, which include print and digital DTC and HCP creative. Manage editorial workloads, scheduling, and freelance staffing. Provide guidance to all brand team members and act as a resource for agency and departmental policies and procedures. Create Editorial Process documents, and train agency staff in Editorial process. Offer input and guidance at Medical/Legal/Regulatory reviews. Editor of record for the award-winning Ozempic TV spot and print/digital tactics. As a leader, proactively provide suggestions that impact agency policy and operations.
  • Fcbcure, An Fcb Health Company
    Editorial Manager
    Fcbcure, An Fcb Health Company Mar 2016 - Jul 2017
    Parsippany, Nj
    Editorial Manager responsible for overseeing a staff of Senior Editors who performed editorial reviews, which included initial edits, cold reads, check changes/slugs, full reads, and fact checking of print and digital HCP and DTC creative (visual aids, brochures, websites, journal ads, banner ads, emails). Developed Editorial Process documents and reviewed direct reports’ work to ensure quality control. Created and maintained brand Style Guides. Scheduled biweekly meetings with editors to discuss brand issues and team dynamics.
  • Fcb Health
    Senior Medical Editor
    Fcb Health Aug 2013 - Mar 2016
    New York, Ny
    Senior Medical Editor responsible for high-level reviews of DTC and professional advertising creative to ensure that Medical/Scientific communication was accurate and clinically relevant. Advised on strategic direction of campaigns and participated in brainstorming sessions for campaign tactics (including print, web videos, websites, mobile, banners, brochures, and TV). Offered guidance and input at Medical/Legal/Regulatory reviews of advertising creative. Ensured that potential concepts and associated claims follow FDA and client guidance.
  • Entrée Health
    Medical Editor
    Entrée Health Mar 2012 - Aug 2013
    New York, Ny
    Medical Copy Editor within Managed Markets advertising agency responsible for brand enhancement and consistency throughout an array of digital and print pieces. Responsibilities included overseeing brand messaging, adhering to editorial guidelines, and achieving overarching marketing objectives (as they relate to copy-editing). Collaborated with Account Management team to proactively maintain messaging and adherence to regulatory guidelines. Created Managed Markets-focused Lyrica® trend reports, which advised client (Pfizer) as to the direction of promotional strategies.
  • Cms Global Group, Inc.
    Business Consultant/Managing Editor
    Cms Global Group, Inc. Jun 2011 - Mar 2013
    New York, Ny
    Acted as lead writer and consultant on content for Pfizer’s Specialty Care Business Unit internal newsletter, The MUSE. Responsibilities included interviewing various Pfizer medical professionals and executives in order to produce and market content focused on Medical Affairs issues. Ensured that short- and long-term marketing objectives were met; increased online readership in the digital space by 40%.
  • Inventiv Health Commercial
    Professional Sales Representative
    Inventiv Health Commercial Jul 2005 - Jun 2011
    Jersey City, Nj
    Pharmaceutical Sales Representative employing persuasive marketing techniques with healthcare professionals (HCPs) to increase prescription usage of drugs in various therapeutic categories. Combined extensive knowledge of the Managed Care system with pre-approved formulary messages to develop marketing strategies with prescribers that resulted in a 45% increase in territory sales and a 10% market share growth for Micardis®. Ranked No. 1 in the nation for Micardis® (Boehringer Ingelheim) sales in several quarters (2007). Achieved 100% of sales quota while promoting Cephalon drugs Amrix® and Nuvigil®, and ranked in the top 10% of the nation in Amrix® and Nuvigil® sales in consecutive quarters (2008—2011).
  • Healthcare Foundation Northern Sonoma County
    Promotions Consultant
    Healthcare Foundation Northern Sonoma County Feb 2002 - Jan 2004
    Healdsburg, Ca
    Project lead on execution of promotional strategies to raise awareness on quality healthcare initiatives; enlisted numerous celebrity endorsements. Developed promotional materials and wrote newsletter articles focused on topics related to community health initiatives. Was heavily involved in tailoring the final marketing messages of projects.
  • Long-Term Contract
    Content Editor
    Long-Term Contract Mar 1992 - Feb 2002
    San Francisco And Santa Rosa, Ca
    Content Editor responsible for copyediting and ensuring brand consistency for projects in the publishing and information technology fields. Partnered closely with executive management teams of clients to identify key messages vital to overall marketing strategies.
  • Conde Nast
    Production Editor, Mademoiselle Magazine
    Conde Nast Feb 1989 - Mar 1992
    New York, Ny
    Led staff of 4 mid-level Editors responsible for copy-editing, proofreading, and trafficking articles through all stages of an issue's life cycle. Liaised with various on-site/freelance editors ensuring projects deliverables met all timeline drop dates; assisted Managing Editor in layout of all issues.

Sandra Barker Skills

Public Relations Fundraising Pharmaceutical Sales Forecasting Leadership Pharmaceutical Industry Market Research Competitive Analysis Healthcare Strategic Planning Marketing Strategy Cross Functional Team Leadership Advertising Editing Management Business Development Account Management Biotechnology

Sandra Barker Education Details

Frequently Asked Questions about Sandra Barker

What company does Sandra Barker work for?

Sandra Barker works for Culthealth, An Indegene Company

What is Sandra Barker's role at the current company?

Sandra Barker's current role is VP, Director of Editorial Growth and Technology.

What is Sandra Barker's email address?

Sandra Barker's email address is ba****@****ail.com

What is Sandra Barker's direct phone number?

Sandra Barker's direct phone number is +121246*****

What schools did Sandra Barker attend?

Sandra Barker attended Brown University, Rutgers Business School, International Study Program.

What skills is Sandra Barker known for?

Sandra Barker has skills like Public Relations, Fundraising, Pharmaceutical Sales, Forecasting, Leadership, Pharmaceutical Industry, Market Research, Competitive Analysis, Healthcare, Strategic Planning, Marketing Strategy, Cross Functional Team Leadership.

Who are Sandra Barker's colleagues?

Sandra Barker's colleagues are Jason Kirshenblatt, Noah Berkowitz, Sarah Otten, Jeff Bustos, Patrick M., Josephine Thomas, Sarah Rubock.

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