Sandra Coad Email & Phone Number

Atlanta, Georgia, United States

- Target Corp Account Manager:• Managed a $2.4M marketing budget in 2021, boosting corporate profitability and completing initiatives under budget. • Exceeded 2021 sell-in objective by 19%. Achieved $71.5M with a sell-in objective of $60.2M.• Created and managed effective marketing activities and budgets, including multiple brand partnership programs, including Coke, PepsiCo, Hasbro, Disney, Mattel, and Unilever.• Developed relationships with management at all levels to… Show more - Target Corp Account Manager:• Managed a $2.4M marketing budget in 2021, boosting corporate profitability and completing initiatives under budget. • Exceeded 2021 sell-in objective by 19%. Achieved $71.5M with a sell-in objective of $60.2M.• Created and managed effective marketing activities and budgets, including multiple brand partnership programs, including Coke, PepsiCo, Hasbro, Disney, Mattel, and Unilever.• Developed relationships with management at all levels to ensure the successful execution of retail programs and objectives.• Provided in-depth business plans for maximizing sell-through.• Received numerous awards from Electronic Arts for sales achievements, marketing results, tenacity, and passion. Show less

Greater Atlanta Area

Account manager for a diverse account base including Toys R Us, Circuit City, Ingram Distributors, and the Office Supply Channel.• Increased Costco sales 53%, from $10.8M to $16.6M• Boosted Circuit City sales from $7.6M to $15.5M• Leveraged marketing funds to increase advertising representation by 74% at Toys R Us.• Played an integral role in organizing the Times Square event for Toys R Us to launch The Beatles: Rock Band • Organized, implemented, and represented EA in… Show more Account manager for a diverse account base including Toys R Us, Circuit City, Ingram Distributors, and the Office Supply Channel.• Increased Costco sales 53%, from $10.8M to $16.6M• Boosted Circuit City sales from $7.6M to $15.5M• Leveraged marketing funds to increase advertising representation by 74% at Toys R Us.• Played an integral role in organizing the Times Square event for Toys R Us to launch The Beatles: Rock Band • Organized, implemented, and represented EA in retailer trade shows.• Awarded “Vendor of the Year” by both Circuit City and Toys R Us for exceptional partnership and performance.• Led business development activities.When I am not working, I enjoy tennis, hiking and traveling across the country in my new Airstream. Show less

Bachelor Of Business Administration (Bba), Business Administration And Management, General, Graduated Cum Laude

Activities and Societies: College Athlete in Track and Field

Education record

Activities and Societies: Resident Advisor