Creative strategist with non-profit and for-profit management, marketing and technology skills. Passionate about UX, CX and enhancing the lives of community members by creating connections through strategic communications, marketing and public relations.Areas of experience: Marketing: CMS, social media, content marketing, customer engagement, digital marketing, public relations, marketing analytics, creative direction and strategy, consumer behavior, crisis communicationsLibrary: adult reference & reader's advisory service, research, adult programming, collection development, training, staff development, project management, community outreach, content management, virtual services. Goals: Further experience in leadership roles involving communications, community engagement, marketing or library services. Specialties: Marketing, technology, project management, team building, crisis communications, nonprofit communications, social media, CMS, UX, graphic design, creative direction, writing and editing, AI technologies.Additional work experiences include:- Grayslake Area Public Library - Coordinated creative technology solutions and provided excellent customer service. - Johnson & Quin, Inc. -Coordinated strategic advertising and promotional efforts in a direct marketing agency. Created press releases, worked with trade media, generated sales leads, maintained nationwide accounts database, planned events including trade shows and sales group meetings, developed and tracked company promotions. Acted as onsite representative for clients including American Express, Chase, Citibank and Wachovia Bank (Wells Fargo).- TCA Communications - Assisted in a wide variety of marketing, telemarketing and graphic arts projects for this full-service, transportation focused advertising agency with clients such as Ford Motor Company, GMC, Spicer and Truckstops of America.
Listed skills include Library, Collection Development, Library Management, Virtual Reference, and 46 others.
