Sandra Jones Email & Phone Number

Denver, Co, Us

Aurora, Colorado, Us

Aurora, Colorado, Us

Responsible for Enterprise Partnerships, Marketing, Communications, External Relations, Community Engagement, and Enrollment departments. Began as Interim in January 2022 and started full-time in May 2022.• Established newly formed Enterprise Partnerships focused on non-profit, academic, corporate, and academic partnerships, which has experienced 215% YoY increase in leads generated from partnerships • Led successful turnaround of enrollment department, resulting in a improvement in 90-day lead-to-student conversion rates in the first three months of serving in the role (~5% to 8.9%) and a 16% YoY enrollment improvement• Created an operational plan for $1.6M strategic fund usage to enhance brand awareness, business-to-business corporate engagement, and investments in sales operations due to predicted return on investment; outcomes include a 52% YoY increase in organic lead generation, 15% YoY increase in branded search, and a 22% YoY increase in organic traffic to the website within the first six months• Completed a successful complete website redesign to enhance user experience and increase conversions as evidenced by a 259% increase in application submission

Aurora, Colorado, Us

Directed all internal and communications, media relations, community relations, signature events, and partnership outreach for the nation’s first public 100% online university. Relationship manager for all key community stakeholders, business organizations/chambers of commerce, advocacy groups, and regional organizations, as well as CSU system and Board of Governors. Arranged media interviews and placed university president and provost at key community events. Responsible for all university communications, including public relations, executive communications, student communications, crisis communications, social media strategy, and reputation management. Directly reported to the president and served on the university leadership team.• On-boarded a new social media vendor and collaborated on a new social media strategy, which resulted in 145% audience growth, 1,452% increase in impressions, and 273% increase in engagement in 11 months.• Revitalized external and internal communications, resulting in 55% increases in open rates and doubling of click through rates as compared to prior year.• Brought public relations and media relations in-house, resulting in $16M in earned media advertising value in a six-month period, representing a 33% increase as compared to the outsourced firm and a cost savings of $120,000 for the university.

Centennial, Co, Us

Responsible for communications, social media, media relations, board communications, front-line fundraising, grant writing, partnerships, and volunteer management. • Established partnership with ABC Channel 7 News-Denver to feature foundation grant recipients on “Contact7Gives” segment, generating new donations and volunteers from across the state• Increased annual fundraising revenue from $130,000 to over $550,000 in first nine months in role.• Successfully fundraised $23,000 in three weeks toward the purchase of refurbished computers for local students in need, which was featured on Fox31 primetime evening news• Successfully raised $45,000 for program support through corporate partnerships, golf registration, games, and silent auction at annual fundraising event

Boulder, Colorado, Us

Senior leader responsible for executive level leadership, development, and assessment of comprehensive student engagement, career, and support services for university campus with over 33,000 students. Directly supervised a team of six directors and one office manager, with 50+ indirect reports and $4M budget.• Expanded Dean of Students portfolio to include student leadership development, volunteer engagement programs, and career services• Led successful $10M student fee negotiation between student government and chancellor's office• Collaborated with campus and community stakeholders to effectively respond to student issues, crises, and impacts to reduce both reputational and legal risk for the university.

Irvine, Ca, Us

Designed community and regional government relations strategy for public university and second largest employer in Orange County, CA (14K+ employees), acting as ambassador to all business associations, advocacy organizations, corporations, and non-profits• Maintained network of over 200 c-level corporate, municipal and non-profit leaders• Led "50 for 50" anniversary volunteerism campaign to generate over 100,000 hours of community service in the region, which earned several awards including non-profit of the year, award of excellence by educational association, and an innovation award from a county-wide association• Worked with non-profit and advocacy organizations such as United Way to tackle regional issues such as homelessness, workforce development, and women’s issues• Engaged regional elected officials by planning targeted personal campus visits for elected officials, as well as District Director Days, one of which earned an award of excellence

Irvine, Ca, Us

Functional area manager for all student government fee-funded programs, operations, and business services on the university campus with a team of 17 full-time employees and 200 part-time employees. • Led change management processes and communications for the department, inclusive of creation of creation of first departmental strategic plan, first annual report, and merge of two departments• Successfully negotiated with campus and community stakeholders to provide an additional $250,000 in additional annual operating income to eliminate annual deficit in campus transportation program• Negotiated all partnership and sponsorship agreements for department, culminating in annual revenue increases of over $50,000 corporate sponsorships, $98,000 in grants, $40,000 in sub-lease revenue, and $80,000 in subsidies• Experienced special events planner, inclusive of large concerts, festivals, and conferences with 10,000+ attendees, inclusive of two Guinness World Records titles

Los Angeles, Ca, Us

Responsible for advisement of major campus events, undergraduate and graduate student governments, student organization advisement, and leadership development programs for large private university (40,000+ students) with a $1.7M operating budget.

B.A., Political Science

M.Ed., Postsecondary Administration & Student Affairs

Ph.D., Higher Education Administration & Policy

Master Of Business Administration - Mba