Sandra Bugalski Email & Phone Number

Sacramento, California Area

Sacramento, California

I served in a long-term consultant role for this Western States general contractor that specializes in multi-family and student housing, commercial office, education, civic, retail and community developments. Here, I managed strategic marketing campaigns and programs from concept through successful execution.Select Highlights:✔ Oversaw a full rebrand of the company, including updated company logo and all new marketing collateral.✔ Directed and managed highly successful… Show more I served in a long-term consultant role for this Western States general contractor that specializes in multi-family and student housing, commercial office, education, civic, retail and community developments. Here, I managed strategic marketing campaigns and programs from concept through successful execution.Select Highlights:✔ Oversaw a full rebrand of the company, including updated company logo and all new marketing collateral.✔ Directed and managed highly successful proposal strategy and content development. Have also guided company leaders and key personnel in presentation strategy. ✔ Research, develop and issue reports on the prospect pipeline, highlighting quarterly revenue and profit forecasts by market segment. Show less

Sacramento, California Area

I was initially brought in as a Product Manager, with responsbility over VSP's primary product line. I was promoted into a newly created role, Product Development Manager. At VSP, I managed all phases of new product development, from ideation and research through launch and consumer adoption.Select Highlights:✔ Implemented a comprehensive portfolio management process to strategically assess and prioritize new product ideas.✔ Oversaw a major product policy change -- from… Show more I was initially brought in as a Product Manager, with responsbility over VSP's primary product line. I was promoted into a newly created role, Product Development Manager. At VSP, I managed all phases of new product development, from ideation and research through launch and consumer adoption.Select Highlights:✔ Implemented a comprehensive portfolio management process to strategically assess and prioritize new product ideas.✔ Oversaw a major product policy change -- from research and design stage through national launch -- affecting companywide product portfolio and all network and out-of-network providers.✔ Led large, cross-functional teams through several national product launches and changes. Show less

Sacramento, California Area

I was recruited by this global building products manufacturer to execute national marketing plans. Analyzing sales and market data, I worked closely with the senior management team to realign strategic plans. My efforts significantly altered manufacturing / distribution and product mix, which in turn drove growth in both revenue and profitability.Select Highlights:✔ Led the renaming and rebranding of the company, from ASC Pacific to BHP Steel Building Products, working with… Show more I was recruited by this global building products manufacturer to execute national marketing plans. Analyzing sales and market data, I worked closely with the senior management team to realign strategic plans. My efforts significantly altered manufacturing / distribution and product mix, which in turn drove growth in both revenue and profitability.Select Highlights:✔ Led the renaming and rebranding of the company, from ASC Pacific to BHP Steel Building Products, working with international parent company. Oversaw virtually all aspects of this national initiative, from inception through execution.✔ Teamed with a key vendor in developing a new, proprietary product followed by management of the successful product launch. Led several additional product launches which exceeded or met projections. Show less