Sandra J. Carretero

Sandra J. Carretero Email and Phone Number

Market Viability | Business Development @ UP Venture Media
Sandra J. Carretero's Location
New York, New York, United States, United States
About Sandra J. Carretero

The definition of insanity is doing the same thing over and over and expecting different results. A. EinsteinI focus on understanding the interactive system in the organization to optimize its revenue streams via market research, marketing strategies, and lead generation.I grew up in a mercantile family, and since the age of 6, my father included me in his businesses through role play.Because of my early involvement in the family business, schooling, and previous work, my passion became the study of technological capabilities, competencies, customer relations, and social structure of companies to highlight their unique position in the market.

Sandra J. Carretero's Current Company Details
UP Venture Media

Up Venture Media

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Market Viability | Business Development
Sandra J. Carretero Work Experience Details
  • Up Venture Media
    Chief Financial Officer
    Up Venture Media Apr 2024 - Present
    San Juan, Puerto Rico
    • Forecasting.• Budgeting.• Revenue Analysis.• Traffic Performance.• Customer Retention.• Product Development.• Market Expansion.• Regulations and Compliance.
  • Kéexframe
    Director Of Business Development
    Kéexframe Feb 2023 - Present
    New York, New York, United States
    • Incorporated 15 AI operational tools for the team’s use, ranging from generative text, CRM use, transcripts for meetings, branding intuitive presentations, scheduling content for SM posts, automate workflow on repetitive tasks and AI assistant.• Initiated our Ideal Client Profile analysis aimed to uncover high-revenue, low-effort clients.• Economies of scale: Estimate YoY Revenue per competitor vs. our position to present quarterly.• Created our social media calendar promoting brand awareness by covering past successes, future projects, team highlights and informational material resulting in a 4% increase in following, 29% growth in international visibility, and 25% increase in gender reach.• Scope/discovery phase of the brand's technical capabilities, culture, and competencies.• Align the company's goals with market trends through market research.• Develop marketing strategies to position the brand in its niche.• Promote brand awareness via B2B advertising.• Optimize the funnel for lead generation.• Organizational design using Agile-Scrum methodology.
  • Tatra Marketing
    Founder
    Tatra Marketing Aug 2020 - Present
    New York, United States
    • Research e-commerce product market viability.• Offer consulting services for organizational design.• Boost B2B collaboration through marketing and lead generation.• Brand Awareness via social media outlets.• Signature Collection services for hospitality.
  • Booking.Com
    Hotels Strategy Manager
    Booking.Com May 2014 - Oct 2021
    Greater New York City Area
    • Revenue Management consultant via product adoption to optimize account performance.• Strategize the acquisition of new properties according to e-commerce potential.• Exceeded the Market Share growth goal of 35% for 4 consecutive quarters.• Net Stayed Commission growth exceeded YOY by 25%.• Prioritize and execute team and business goals according to Key Performance Indicators.• Organized and hosted Team Learning Exchanges that benefit business and personal growth.• Intermediate in reading XML specs.• Increase customer satisfaction, positive long-term relationships through active hospitality.• Lead Ethics Ambassador: New York City office.• Organized Quarterly Business Reviews for top Property Management Companies.
  • Grandlife Hotels
    Lead Guest Relations
    Grandlife Hotels May 2012 - May 2014
    New York City Metropolitan Area
    • Associate of the Quarter - 2013.• Assist Director of Front Office and Front Office Managers in special projects, purchasing, and inventory.• Consistently participated as a panel interviewer for prospective employees.
  • Foothill College
    Laboratory Assistant
    Foothill College Mar 2011 - Dec 2011
    San Francisco Bay Area
    • Initiate Foothill College inventory collection process.• Install thermo-hygrometer to maintain artifact preservation facility.• Curate and clean Columbian mammoth bone from a newly discovered dig site in Castroville.

Sandra J. Carretero Education Details

Frequently Asked Questions about Sandra J. Carretero

What company does Sandra J. Carretero work for?

Sandra J. Carretero works for Up Venture Media

What is Sandra J. Carretero's role at the current company?

Sandra J. Carretero's current role is Market Viability | Business Development.

What schools did Sandra J. Carretero attend?

Sandra J. Carretero attended St. John's University, Foothill College.

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