Customer Marketing Manager
CurrentDeveloped effective marketing plans and brand image strategies across the North American market. • Drove a 15% increase in website traffic over 6 weeks by designing and launching a popular product selector.• Communicated the company’s first price increase in six years, losing 0% of business through effective marketing and customer support.• Managed a corporate social responsibility program with 13 initiatives in one year benefitting the community with food drives, coat drives, book drives, and graphics donations to name a few.• Promoted the company at tradeshows and through direct marketing and social media campaigns.• Directed instructional videos and sales tools guiding customers on company products including exit signs and graphics media portfolio.