Sandro Doná Busato Email & Phone Number

Brazil

Reporte ao Vice Presidente Global, responsável por toda área de negócios da companhia, 6 unidades, contemplando o time de vendas, área técnica de serviços no cliente e Pesquisa & Desenvolvimento. Atuação no Brasil e Cone-Sul.

Curitiba E Região, Brasil

Senior Business Manager reporting to Latin America Vice President, in charge of 3 different business units (Resins, Impregnation & Emulsion) in Latin America. Those business together represent US$ 300 M in revenue/year, Business-to- Business modal. Besides the current core business, leader of new business development projects for chemicals solutions in adjacent markets. Responsible to create strategies to existing products while optimizing the portfolio. In charge to identify opportunities and new business (business case and technical feasibility working with the technical and industrial team to make evolutions in the current product portfolio reflecting market, customer trends (NPD) and better profitability.

Curitiba E Região, Brasil

Business Manager in charge of Formaldehyde, Impregnation Resins and Wax Business Units in Latin America. Together, represent R$ 100 M in revenue / year. Business-to-Business modal, with customers in Brazil, Argentina and Uruguay. Formaldehyde Business has grown 82% in 18 months. Impregnation Business has been increasing the presence in the Key Customers growing sales volume over 3x in 12 months. Wax Business has been growing sales volume at 30% vs. LY in 2018.Besides the current business, co-leader of new business development projects for formaldehyde in adjacent markets such as fuel additives and fertilizers.

Curitiba

Cross-functional team leader (Marketingd, Sales, Production, Finance, Supply and Procurement) focused on developing strategic projects related to new markets, new business development and the company's consolidation in business already implemented through continuous improvement in Brazil, Colombia and Uruguay. Through the projects is responsible to leverage revenue and profitability resulting in sales growth and better business management, product and process improvements. Highlight some projects: Strategic Business Plan for all areas - 5 years plan to 2020, commercial and marketing projects: New Product Development in Agricultural Business, Third part partnership, JV to join in new business, Sales Force Restructuring in Latin America, raw material substitution for enhance productivity among others.

Curitiba

Leading and managing the development of four sales major pillars such as: 1) Budget Management and investment controlling (Sales and Trade Marketing - R$ 50 Mi/year). 2) Planning, implementing, training and controlling the new operation process to manage the Temporary Easter Promoters (1512 employees). 3) Management with HR department structuring and training the sales force through the Sales Academy Program. 4) Leading the Perfect Store Project related to optimize the sales execution at all Ferrero's channels/point of sale. Moreover, in charge to implement the Ferrero Easter Convention held in January 2014 with 500 people participation during 3 days.

Curitiba E Região, Brasil

In the Trade Marketing department has managed the Kinder Category (Bueno, Joy, Chocolate and Surprise Brands) and from January to August in 2013 has add Nutella in your portfolio that together with Kinder represents R$ 300 Million/year (Net Sales). Managing a team, has translated marketing strategies in action and tactical sales plans leveraging the sales volume and the company's results (20%/year). Led the brand management at the point of sales and the business in the route to market Direct and Indirect channels (with distributors). Developed seasonal actions (Children's Day / Easter / etc.) in the POS, working with agencies, creating tools (materials and activities in store) to leverage the Sell Out. Led with marketing the Kinder Brands and Nutella sales planning in the S&OP process ensuring that production is in accordance with the demand to not generate trade inventory problems and devolutions. Participates actively with sales team in the plans implementation to ensure their success.

Curitiba Area, Brazil

Led the area restructuring it, creating the business model, role and process defining the structure and leading the team. Managed nationally the Direct Channel leading the implementation strategy for all Ferrero’s brands translating the marketing strategy into tactical plans to deliver commercial solutions for customers such as Walmart, Carrefour and Pão de Açucar. Developed promotional and seasonal actions such as Christmas and Easter (40% Company’s result) for Rocher and Kinder brands. Led the "startup" of Perfect Store Project ensuring that the execution excellence had been implemented at the point of sale. Managing and monitoring the results (Volume & Profitability) leading the sales planning and investment into the customer’s accounts. Co-led the sales team and merchandising restructuring project aimed to structure the sales routine process.

São Paulo E Região, Brasil

Led the control and results optimization for Margarines, Special Oils, Mayonnaise & Rice categories leading initiatives (tactical business plans) to increase the profitability and business objectives achievement. Managed and developed the Trade Marketing strategic plan, from the promotional activities to implement with sales team in the company's key accounts. Co-Led the S&OP process to ensure the business development on the year to go. Led in this professional position 3 people, a trainee and two junior managers.

São Paulo, São Paulo, Brazil

In charge to structure the strategic plan in order to develop the rice, sugar and coffee categories in the consumer Brazilian market for Bunge. Marketing Plan Development, Mix Management, analyzing and managing price, volume, share of market, distribution and profitability. Trade Marketing and Sales integration to put in practice the marketing strategy;

Gaspar, Santa Catarina, Brazil

Curitiba Area, Brazil

Sales department supervision, Brand management (Skol, Brahma and Antarctica) focused in the regional points of sales (Curitiba --Ponta Grossa - Guarapuava & Paranaguá) totaling 66 stores; Trade Marketing’s actions following the promotional schedule for customers; People management; Training and promoters supervision, the Targets refrigeration management control; Execution Supervision and Control of the company's products in the POS ; Projects Coordination with advertising agencies, promotions and merchandising materials development.

Program For Management Development, General Management / Business Administration

Extention, Business Administration

Lean / Six Sigma Black Belt For Growth, Lean / Six Sigma

Master Of Business Administration (Mba), Business Administration And Management, General

Pos Graduation, Strategic Marketing For Companies

Graduation, Advertaising & Propaganda

Finanças Para A Tomada De Decisão, Finance And Financial Management Services