• Global Marketing Coordinator• Coordination of the cultural diversity team and seniority levels in a hybrid format• Marketing strategy planning for LATAM & Europe territories / business Ansys • B2B corporate Marketing, with actions aimed at attracting new logos, aiming at the national and international positioning of the organization in the technology consulting, digital transformation and numerical simulation sector• Establishment of mechanisms and models for attributing marketing actions to sales processes and pipeline generation• Inbound demand generation strategies and execution guidance in different online channels (SEO, copy, email marketing, paid media, etc.) with the support of the team's specialists• Establishment of marketing strategies for the ESSS/Ansys commercial partnership program• Press and PR planning• Design and execution of special corporate projects and for business areas• Monitoring of institutional / promotional digital marketing campaigns• Construction of reports and monitoring of metrics (KPIs) and performance of actions taken• Active relationship with the main entities and associations in the high tech sector• SLA monitoring between Marketing and Inside Sales• International interface with partners (AMS & EMEA) on strategic goals