As a content marketing writer, I help you reach potential customers who want useful information about your organization and your products. Working with online or print media, I can help you convert lookers into buyers with compelling copy in any format from short blog posts and press releases to long-form articles, profiles, case studies, white papers and e-books.My career has focused on writing for and about business. As a freelance writer and editor, much of my work has been concentrated in these areas:* Personal finance, including writing for financial advisors. * Construction equipment and construction technology, including fleet telematics and semiautonomous machinery. Brands I've written for and about include Link-Belt, Komatsu and Mahindra.* Real estate, and products and services for homeowners (like home warranties, lawn care, and security services). Previously I was a business journalist at The Atlanta Journal-Constitution, where I was in charge of publications covering residential real estate and the automobile sector. Research, including talking to subject matter experts, is an important part of my process. I take complex matters and make them understandable, which is important whether you are selling financial services or construction technology. I’m adept at getting to the heart of the matter. (One of my regular clients is EBSCO Information Services, where I write for the Business Book Summaries subscription service. I read an entire business book and distill the information down to about 2,000 words. I’ve done this for more than 60 books on topics including leadership, management, sustainability, strategic planning, and starting a small business.)I work with custom publishers, marketing agencies, website designers, and individual organizations who need copy for their website, blog posts, newsletters, white papers or other content marketing communications. I'd be happy to discuss how I could help your organization.
Listed skills include Copywriting, Press Releases, Ap Style, Proofreading, and 31 others.