Sandy Orschell Email & Phone Number

United States

As the Marketing Manager, I am responsible for managing and enhancing our digital presence, social media channels, content creation, SEO, and more.

Boca Raton, Florida

• Developed and delivered comprehensive, integrated, and solutions-related marketing programs
• Spearheaded NCCI’s first email marketing tool with average 18.25% open rate within 24 hours upon sending – well above 10% industry average
• Increased average registration rate for events by 11.25%
• Collaborated interdepartmentally to amplify NCCI’s Thought Leadership and connection to stakeholders through external communications and media

• Executed insurance identification, verification, and authorization in pre-admission area
• Compiled and managed online database for marketing consent forms across all facilities
• Increased Promise Healthcare's digital presence through managing all social media platforms.

• Provided reputation management support for both national and local clients
• Utilized software to monitor reviews and curate responses in a timely manner
• Provided customized, detailed review reporting
• Pioneered positive review initiatives catered to each client

• Specialized in content marketing, video marketing, reputation management, and social media management
• Developed relevant content through website writing to attract business and improve SEO
• Tailored digital marketing strategy and marketing campaigns to each client’s goals

• Created and managed social media platforms to increase digital presence and improve SEO
• Collaborated on maintaining a consistent voice, style, and structure on all content marketing components

• Specialized in reputation management, corporate communications, public relations, social media management, and search engine optimization.
• Increased Promise Healthcare’s digital presence through managing all social media platforms.
• Collaborated with hospital CEOs and administrative teams to monitor online review management process.
• Assisted with video production projects and content creation for targeted demographic.
• Organized corporate events (breast cancer awareness month initiatives 2017, 2018; Cystic Fibrosis Great Strides 5k 2018).

Oversaw the distribution of donations and coordinated events to raise money to fund research for childhood cancer.

Hollywood, Florida

• I selected BCFHC as a community partner for my graduation project due to their need for rebranding and marketing.
• Developed and implemented a marketing campaign from the ground up.
• Collaborated with the corporate team regarding how to further their marketing outreach strategy.
• Tailored SEO and SEM practices to targeted demographic.

Engaged in scriptwriting, editing, and production for commercials and public service announcements featured on Discovery Health, PBS, and other networks.

Bachelor'S Degree, Communication And Media Studies

Activities and Societies: Rotaract ClubGraduated in the top tenth percentile with magna cum laude honors and earned a position on the.

Associate Of Arts - Aa, Communication And Media Studies

Activities and Societies: Rotaract ClubGraduated in the top tenth percentile with magna cum laude honors.