Sandy S. Email & Phone Number

York, Pa, Us

Chico, Ca, Us

Russellville, Ar, Us

Galt, California, Us

Airway Heights, Washington, Us

Us

• Managed sales development and profitability for all accounts.• Developed new business and distribution channels.• Created marketing plans, sales programs and new product.• Developed and managed budget, sales goals and forecasting.• Recruited, managed, coached and trained independent sales representatives and company account managers.• Developed strategic plans and customer incentives.• Reduced overall expenses by $1M in 2008 with cost cutting initiatives. • Part of Senior Leadership Team which oversaw all functions of the company.

• Direct account responsibility for all major retailers including Federated, May, Dillard’s and regional department and Independent Specialty stores.• Recruited, managed and trained Independent Manufacturers' Representatives.• Created sales improvement programs for retailers.• Planning and implementation of National Sales Meetings, Independent Rep Council and Retailer Council.• Developed and implemented product assortments, promotions and incentives with all departments within the organization.• Established corporate presence in the Chicago Housewares Show and the International Restaurant/Hotel Show after exploring undeveloped distribution channels. • Exceeded initial sales expectations by 13% for a JCPenney-exclusive product launched during a pilot test program across 50 top locations.• Implemented sales goals, and measurement of the same, for each independent manufacturer’s representative’s territory.

• Increased sales from $15M to $20M in five years.• Developed Gift With Purchase and rebate incentive programs to build brand awareness and customer loyalty.• Generated traffic and sales increase by a minimum of 10% after speaking at in-store and national events and demonstrating the product versatility.• Implemented bridal registry program and incentives to build registries and exposure to younger market segment.• Produced a cookbook to demonstrate the uses for the products and to use as a Gift With Purchase.• Developed and implemented communications plans for all programs.• Managed development, production and implementation of programs.• Created private labels products and packaging for Federated, May Company, Target and Amway.• Reduced marketing expenses by over $500K by establishing an in-house graphic arts department. • Created catalogs, postcards, brochures and product tags in-house which generated a savings of over $150K in the first year.• Reversed declining sales for one retailer from -32% to 6% in eight months.• Created and executed annual sales and marketing plans.• Recruited, trained and managed Independent Manufacturers' Representatives.• Managed all in-house sales and marketing operations.• Assisted in developing product and packaging for the rollout of exclusive products to Target.• Planned and implemented Trade Shows, Sales Meetings and product launch events.• Led company marketing, advertising and PR efforts.• Created private label product for Target and Amway, Inc.

B.S., Marketing

Education record

Associate Of Science (A.S.), Retail

Bachelor Of Science - Bs, Marketing/Marketing Management, General