Sandy Zhang Email & Phone Number

Los Angeles, CA, US

California, United States

…exciting things ahead! 👀

• Serve as a representative point of contact for USC’s undergraduate student population of over 1,447 transfer students.
• Plan, coordinate, and execute multiple successful school-wide events in collaboration with USC administrators and staff.

UI/UX Artist for MFA Thesis game, STARWEAVE

Manage marketing across channels for USC’s collegiate esports union across 6 teams.

Redwood City, California, United States

• Helped develop go-to-market decks for FIFA 23 and Madden 23 for EA Play.
• Evaluated over 42 different consumer journey maps and documented key consumer touchpoints across 7 channels and provided over 50 recommendations and opportunities for increasing brand awareness.
• Created recommendations for improving the Madden 23 website, including writing new copy and proposing new UI, then partnered cross functionally with multiple teams including the EA Web Team to implement top-priority.

Los Angeles, California, United States

• Helped develop a holistic, integrated brand promotion campaign and strategies to increase sales for clients Amazon and Keebos by identifying new usage occasions and purchase motivation for Gen Z females.
• Developed client-facing presentations and execution proposals that align with key client objectives and promote brand value.
• Experienced all aspects of marketing campaign development, which includes project management, consumer research, insights development, strategy, ideation, concept testing, creative development, client pitch, writing.

• Gathered over 200+ audience survey results for both qualitative and quantitative data analysis.
• Created stimuli for multiple research groups of over 30 participants to observe consumer preferences for horizontal uncertainty.

Led a team of 7 to tackle challenges of those experiencing homelessness utilizing design thinking.

• Managed Facebook, Instagram, and Twitter marketing channels and created promotional content to increase Facebook reach by 43% and increase post engagement by 24%.
• Facilitated B2B interaction with customers such as Home Depot, Wayfair, and Lowe’s by creating, maintaining, and updating 300+ Excel Spreadsheets to calculate product costs and consumer reviews.
• Collaborated closely with multiple cross-departmental teams on various projects and used strong communication skills and teamwork to exceed quarterly sales targets.
• Analyzed social media campaigns and activities using Instagram and Facebook’s business features and utilized data to prepare recommendations for campaign enhancement and optimize impressions towards the target audience.

Worked one-on-one as a peer tutor in the UCSB Honors program with students struggling in academics to teach reading, writing, and mathematics at the elementary level. Committed to meeting twice a week with students during both Winter and Spring Quarters to provide academic support for IV Elementary School Students.Planned weekly learning tasks and.

Irvine, California, United States

• Developed time management, organization, and multitasking skills from servicing upwards of 100 customers every shift
• Utilized strong conflict-resolution and communication skills to resolve customer dissatisfaction and clarify misunderstood orders
• Established positive working relationships with managers, supervisors, and coworkers to ensure a friendly, cohesive, and effective working environment.

Irvine, California, United States

Bachelor Of Business Administration - Bba, Business Administration And Management, General

Bachelor Of Business Administration - Bba, Marketing

Bachelor'S Degree, 3.9

High School Diploma