Sang Heon Lee Email and Phone Number

Main business of Canyon Spring Advisors LLC is to import overseas brands into Korea and export Korean brands overseas. In the process, Working in partnership with companies and personals around the world. Supporting all administrative work, fund raising, menu R&D, procurement, local law, trademark, branding, store design in the process of importing and exporting brands. Conducting due diligence and audit of materials in connection with M&A of companies.As a private consultant, consulted on concept development, business development, and menu R&D for Seoul Forest 'Under Stand Avenue'. Assisted 'Angkor Wat Pavis' in Siem Reap, Cambodia with IR and fundraising, and communications with local politicians and officials. Established branding strategy for the 'Maybach' brand. Analyzed commercial environment of domestic and overseas shopping malls and advised on MD strategy and masterplan.

Responsible for company own stores of AK plaza. Operated 35 multi-stores in 10 different F&B categories. Multi-concept operations including coffee, bakery, CDR, fine dining, ramen, Japanese casual dining, concession, and food service. Developed 5 new concepts and created all menus, store design, branding, budgeting and execution and business planning. Established IR for existing business and built planning system for new business. Direct communication with the chairman's line.

Established the operation system of CJ Food World's 1st store, a new business, and planned and opened CJ Food World's 2nd store as a project manager. As it was an integrated business of the group, I deeply studied the profit and loss structure of all brands of CJ foodvil for budget planning and execution. Participated in a project to develop CJ Food World's next store design. Identified potential business sites and made business proposals to business owners (mostly to the chairman of the group)

Mastered all positions for California Pizza Kitchen in the Mission Viejo store, CA, US. Managed all aspects of importing the California Pizza Kitchen brand. Opened the 1st store in Korea and opened 3 new stores. An expert in procurement, brand marketing, profit and loss analysis and operational improvement, HQ and operations team building, and communications with franchisor.

Mastered all positions in Bennigan's. Certified as an international trainer and opened a store in Dubai. Opened several new stores in Korea as a manager and General Manager. Expert in P&L analysis, store operations improvement, and operational team building.