Not just another organisation and definitely not an agency, CrissCross Lab is all about helping our customers with making smart decisions which are backed by strong data analytics and years of experience.

- Reaching out to brands, preparing agency pitch, doing sales & business development, working on client retention, clients handling & communicating with them day to day basis- Understanding Client’s marketing requirement, preparing content marketing proposals, brainstorming campaign ideas, designing creative marketing campaigns, making content, & scripts for marketing communication- Leading a team of 8 members & doing end to end execution of the campaigns- Analysing campaign results, providing real-time analytics & insights to the brands- Looking over payment processing for both brands & creators

- Introspect and brainstorm creative ideas that drive strategy, content, and campaigns.- Content creation for social media, websites, blogs. SEO, SEM.- Designing and executing social media campaigns driving new customers.- Monitor trends in social media tools, applications, channels, design, and strategy.- Evaluate and improve systems and methods of targeting, tracking, and reporting.- Partner with design and tech teams to develop more effective means of leveraging social media channels.- Develop scalable processes for social media operations like campaigns, apps, sweepstakes.- Client interfacing to manage strategy as well as operations.- Working with influencers and create contents collaborating with them for brands.

- Understanding the Client’s marketing requirement, target audience through marketing research.- Preparing agency pitch, marketing proposals and strategizing on content, influencer marketingsolutions to serve client’s marketing objectives.- Designing creative marketing campaigns, creating content, and scripts for marketingcommunication of brands.- End to end execution of marketing campaigns along with brands and creators.- Handling clients and communicating with them day to day basis.- Analyzing campaign results, providing real-time analytics and insights to the brand.

Project Brief:• HR Practices at Lemon Tree Hotel and a study on the current employee satisfaction rateObjectives:• To get an overview of current HR policies and practices at Lemon Tree hotel.• To analyze the current satisfaction level of the employees, To Study the Relationship Between Superiors and Sub-Ordinates.• To analyze the coordination within the departments. • To know that if employees are happy with the present reward system been followed within the organization.

Worked as a manager and managed operations, finance and team of the firm

Worked as a trainee engineer at development side and learned about asterisk, setting up calls between systems