Sanjay Tandon

Sanjay Tandon Email and Phone Number

Brand Marketing & Communication Leader
Sanjay Tandon's Location
Delhi, India, India
Sanjay Tandon's Contact Details

Sanjay Tandon work email

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About Sanjay Tandon

If you want creativity that moves the business needle sharply, lets talk.If you want to explore integrated communication for your brands lets talk. If you need expert help in developing your marketing plan & media strategies, category analysis, ground level understanding of your brand, category & competition, lets talk.If you want expertise in mapping & walking the journey from product development to consumer research, U&A study supervision, proposition development & testing, lets talk.If you want to connect up with celebrities for your campaigns, lets talk.As an experienced marketer & advertising professional, with several brand successes, I bring processes, knowledge & cost controls in helping you break the clutter efficiently, pointedly, with an end-to-end solution.Lets talk if you are ready!

Sanjay Tandon's Current Company Details

Brand Marketing & Communication Leader
Sanjay Tandon Work Experience Details
  • Rspl Group
    Consumer Marketing Head
    Rspl Group Feb 2021 - Oct 2024
    Leading brand and marketing efforts for Proease Sanitary Pads, Lovingle Diapers, Xpert Dishwash and NPDs
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  • Thinkstr
    Ceo
    Thinkstr Sep 2018 - Dec 2020
    New Delhi Area, India
  • Rspl Group
    Consumer Marketing Head
    Rspl Group Apr 2016 - Apr 2018
    New Delhi Area, India
    Leading marketing efforts for portfolio brands: Xpert Dishwash, Proease Sanitary Pads, Uniwash Detergent (India & Bangladesh), Ghari (Bangladesh) and new FMCG development in India and Bangladesh.
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  • Juzt2
    Co Founder
    Juzt2 Jul 2015 - Mar 2016
    New Delhi Area, India
    Juzt2 is a unique hyperlocal business idea that aggregates, on a technology platform, small retailers and connects them to their customers. Ultra transparent and easy to use, it works on the principle of removing complexities for the next wave of e-talers and e-shoppers. Promising face time, intact warranties, direct retailer payments, hassle free returns, and last mile connectivity to big brands, this is an idea whose time has come! Download the beta-app and experience for yourself.
  • Fcb Ulka
    Chief Operating Officer
    Fcb Ulka Sep 2011 - Jun 2015
    New Delhi Area, India
     Managed the Delhi Operations for FCB-Ulka. Executive council member. Guiding business, processes & people. Leading a large team of 100+ people, 7 vertical groups, 20+ brands.
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  • Fcb Ulka
    Senior Vice President
    Fcb Ulka Feb 2009 - Aug 2011
    Gurgaon, India
     Launched Tata Docomo to grow into a veritable challenger to the big boys like Airtel, Vodafone, Idea & Reliance. Exceeded all expectations of launch periods by growing @400% in contrast to targets. A rare achievement of becoming the 3rd most preferred brand, 6th largest subscriber base, winning an unprecedented 5 Effies in the first year of launch. 100% involvement in day to day operations and a constantly re-tuned strategy in close partnership with clients. Launched Xpert Dishwash/Ghari group with Madhuri Dixit as the brand ambassador. This helped double the business in just one year against VIM - a category giant.
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  • Jwt
    Vice President
    Jwt May 2007 - Jan 2009
    Gurgaon, India
     Relaunched Mirinda across the country in 2008, by leading the strategic thinking to build the brand idea of “pagalpanti bhi zaroori hai”, that helped to exceed growth targets in key markets like TN Building and delivering the idea around 100% Fruit Nutrition for Tropicana Juices by in 2008. Delivered higher than expected results on both brand & sales KPIs compared to other juice brands Launched Tropicana Twister to tremendous success, before the product was pulled out.
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  • Bates Advertising
    Vice President
    Bates Advertising Oct 2004 - Apr 2007
    New Delhi Area, India
     Planned, created and built a team to power Nokia from a 45% market share in 2004 to 80%+ market share in 24 months, in a category growing @40% pa. By pursuing a single minded focus of deepening the India connect for the brand, ensured long term value development in various consumer clusters. Joined the dots between research, products, category & consumers to sharply build the Nokia brand in India. Every product launch opportunity was converted to memorable campaigns, that sold numbers for the business, enhanced loyalty & brought critical acclaim for the agency. Launched Yamaha Gladiator with John Abraham as the brand ambassador
  • Fcb Ulka Advertising
    Client Servicing Director
    Fcb Ulka Advertising Feb 1997 - Sep 2004
    New Delhi Area, India
     Launched the LML Bikes- Adreno & Energy  Independently managed the second agency Interface in Delhi to manage Samsung Global & British Airways communication duties in India Re-energised the Mother Dairy Communication strategy. Launched Chillz, the Mother Dairy Ice cream brand.
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  • Maple Laminates
    Product Manager
    Maple Laminates Oct 1995 - Dec 1996
    Mumbai Area, India
     Marketing Strategy development Brand Launches Product Development Advertising / PR / Events / Promotions
  • Lacoste
    Marketing Manager
    Lacoste Jun 1992 - Oct 1995
    New Delhi & Mumbai
     Brand & Company Launch Franchise Development Sales & Distribution Advertising & Retail Merchandising

Sanjay Tandon Skills

Leadership Marketing Management Brand Development Digital Strategy Corporate Branding Outdoor Advertising Digital Media Market Research Advertising Integrated Marketing Interactive Marketing Online Advertising Customer Insight Creative Strategy Creative Direction Management Marketing Communications Brand Management Marketing Strategy Brand Architecture

Sanjay Tandon Education Details

Frequently Asked Questions about Sanjay Tandon

What is Sanjay Tandon's role at the current company?

Sanjay Tandon's current role is Brand Marketing & Communication Leader.

What is Sanjay Tandon's email address?

Sanjay Tandon's email address is sa****@****ail.com

What is Sanjay Tandon's direct phone number?

Sanjay Tandon's direct phone number is +9151222*****

What schools did Sanjay Tandon attend?

Sanjay Tandon attended Institute Of Management Technology, Ghaziabad, St Stephen's College, Modern School.

What skills is Sanjay Tandon known for?

Sanjay Tandon has skills like Leadership, Marketing Management, Brand Development, Digital Strategy, Corporate Branding, Outdoor Advertising, Digital Media, Market Research, Advertising, Integrated Marketing, Interactive Marketing, Online Advertising.

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