Sanjay Varma

Sanjay Varma Email and Phone Number

Head - OEM Business @ Andreas STIHL India
Bengaluru, KA, IN
Sanjay Varma's Location
Bengaluru, Karnataka, India, India
Sanjay Varma's Contact Details

Sanjay Varma personal email

About Sanjay Varma

As a highly motivated and results-driven professional, I have successfully led as the Regional Head Sales (South) at Andreas Stihl Pvt Ltd. Throughout my 18-year career, I have consistently developed and executed innovative sales & marketing strategies that have propelled market share growth and exceeded sales targets. My dynamic leadership style has fostered high-performing teams that consistently deliver excellence.With over 12 years of Outdoor Power Tool market expertise, I have conducted thorough competitor analysis and tracked emerging trends to gain a competitive edge. My commitment to building lasting relationships with clients has resulted in unparalleled customer satisfaction.Now, I am eager to pursue new challenges and leverage my proven track record of success to help organisations achieve their goals.

Sanjay Varma's Current Company Details
Andreas STIHL India

Andreas Stihl India

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Head - OEM Business
Bengaluru, KA, IN
Website:
stihl.in
Employees:
104
Sanjay Varma Work Experience Details
  • Andreas Stihl India
    Head - Oem Business
    Andreas Stihl India
    Bengaluru, Ka, In
  • Andreas Stihl India
    Regional Manager
    Andreas Stihl India Dec 2018 - Present
    Bengaluru Area, India
    As a Regional Head – South, I have been instrumental in spearheading business growth for Stihl within the Southern region by developing and implementing strategic sales plans to achieve company objectives. Led, motivated, and managed an agile sales team to drive top-line revenue growth. Strengthened dealer expansion efforts within the region to expand the company's market presence and attain market leadership position. Fostered key relationships with institutional, government, and other key accounts to enhance business opportunities.My key responsibilities included:Consistently achieved and surpassed sales goals by setting clear sales targets, monitor performance, and provide ongoing feedback and training to enhance the team's capabilities.Monitor region performance, identify opportunities for growth, and implement strategies to maximize holistic sales growth across all states.Collaborate with other departments, such as marketing, product, logistics and service, to align sales efforts with overall company goals.Share market insights, customer feedback, and sales data to facilitate effective collaboration and support overall business growth.Demonstrated success in building and maintaining long-term dealer and end customer relationships.Analyze sales data and generate accurate sales forecasts and reports. Provide regular updates to senior management on competitors, market trends, and challenges, along with recommendations for improvement.Conduct sales training sessions, share best practices, and promote a culture of continuous learning within the sales team.Stay updated with industry developments, attending conferences, workshops, and networking events to expand professional knowledge and enhance sales strategies.Assisted in the recruitment, training, and onboarding of new sales team members over the past four and half years.
  • Ratnagiri Impex Pvt Ltd
    Marketing Manager
    Ratnagiri Impex Pvt Ltd Dec 2011 - Nov 2018
    Bangalore
    Company Profile: RIPL is a major Indian Retailer that aims to develop the rural economy of India through mechanizing Indian consumer with the latest hi-tech outdoor power equipment’s. With more than 125 exclusive AGRIMART outlets, reaching out to over 1200 towns, 150000 villages, touching the lives of 10 million consumers & clocking a CAGR of 35% it is one the largest organized player in rural India.As Marketing Manager at RIPL I lead all aspects of the marketing mix, product, brand, channel and account management, development and implementation of strategic campaigns, new business generation, sales team leadership and management.Key Responsibilities: Develop and manage marketing plan, detailing objectives, resource allocation and total budget.Develop marketing strategy by providing strategic direction on all initiatives, campaigns, communication, product and service.Execute retail-marketing programs utilising various ATL & BTL mediums.Successfully implement Digital Marketing (SEO, SEM, SMM, EDM) and other BTL initiatives to improve overall competitive position.Take ownership of the advertising and promotional spend managing the annual advertising budget and expenditure.Provide strategic marketing support to the Pan India store network (local area marketing).Marketing operations:Work closely with senior management to shape the overall strategy and positioning for companyDefine overall budget for Company and allocate by geography depending on strategyDefine overall media-mix for Company and allocate between ATL, BTL and outdoorPeople management:Develop a strong team to take care of Marketing operationsDevelop clear work-plans and define roles and responsibilities for the Marketing teamEvaluates progress against annual plansProvide appraisals and feedback to the team. Ensure staff are motivated and organized to exceed performance targets
  • Vita Group (Fone Zone / Next Byte)
    Marketing Program Manager
    Vita Group (Fone Zone / Next Byte) Mar 2008 - 2011
    Brisbane, Australia
    Company Profile: Vita Group is Australia’s most dynamic lifestyle and electronics retailer based in Brisbane. Vita Group was born in 2008 and encompasses 6 brands – each of these brands succeed through providing solution focused products and services to meet the different needs of each customer. Vita offers a unique retail and service experience for Australian consumers with strong focus on providing personalised solutions that help them get more out of life.I played a pivotal role in managing & delivering multiple Marketing VAS Programs across various brands.Key Responsibilities: Assist in the implementation of the company brand strategy to increase brand profile, customer recall and purchase.Manage launch of multiple new products and services by responding to business needs.Involved in program planning and scheduling including their management and tracking.Develop and use consumer insight to drive the brands to better meet consumer needs and create new consumer needs.Help Marketing Manager to implement and execute Brand strategy to help drive revenue and growth opportunities across all verticals.Authorizing and managing service agreements between clients, vendors and sales team, including delivery times, content, and other negotiated contract details.Key Achievements: Successfully launched new products and services across all channels, making it the key point of differentiation for the business and a USP for the group, thus generating an extra stream of revenue to the tune of $25M annually with a profit margin of 58%.Played a major role in developing CRM to improve & drive customer relationship by gaining trust & transparency, as result we were awarded the prestigious “Australian Service Excellence Award”. Merit of achieving $1.5 million in savings within a short span of eight months through negotiation with vendors.Instrumental in improving practices and procedures throughout support area, increasing revenues and streamlining the process.
  • Fone Zone
    Marketing Project Manager
    Fone Zone Feb 2006 - Mar 2008
    Brisbane, Australia
    Company Profile: Fone Zone is one of Australia’s largest specialist retailers of mobile communications with a major emphasis on their CARE program – Customers Are Really Everything. Key Responsibilities: Ensured project deliverables are met including service level agreements, risk assessment, and detailed project reporting to Marketing manager.Assist in the implementation of the brand strategy to increase brand profile, customer recall and purchase.Creation of communication plans with monitoring and evaluation to maximise brand performance and grow sales within key target areas including internal markets.Liaison with the all-internal departments to ensure effective delivery of the brand communication within existing and new channels.Liaise with 3rd party suppliers, involving agreement, planning, timelines and quality of deliverables, with an understanding of Business Processes & Best Practices in the Telecom Industry.Market Research & Analysis- of competitors & potential new business opportunities.Key Achievements: Complete technical accountability across consulting & presales support, processing, proposal formulationSuccessfully achieved project objectives and ensured completion in timely and cost effective manner.Played a major role in implementing innovative new processes and procedures to manage costs, improve productivity and efficiency, and enhance bottom-line profitability.Efficiently developed:New initiatives in line with growth and monitored various elements of the project.Sales campaigns to promote the CARE and its products and services to targeted local, intrastate, and interstate markets.
  • Super-A-Mart
    Business Analyst
    Super-A-Mart May 2005 - Feb 2006
    Brisbane, Australia
    Company Profile: Super-A-Mart provides its customers with the biggest range of furniture and bedding at always the lowest price guaranteed and the best stock availability in the industryKey Responsibilities: Monitor, analyze, and report sales and marketing indicators, provide advice to the Marketing team on emerging trends in sales patterns, the sales funnel, and web traffic drivers.Track and analyze media spending ROI, review monthly financial results for sales, margin, and shipping, and provide commentary for the CFO report.Serve as the custodian and champion of the company's KPI reporting process, assisting the CFO with the construction of the annual budget and periodic forecast revisions.Assist the CFO in constructing major business project models.Wrote concise, informative and on-message communications across various mediums.Worked with the Sales/Buying team to ensure ongoing product profitability and freshness of inventory, performed occasional data analysis for other Business Teams.

Sanjay Varma Skills

Crm Business Process Sales Management Team Management Analysis Product Management Project Management Project Planning Business Development Program Management Requirements Analysis Market Research Strategic Planning Leadership

Sanjay Varma Education Details

Frequently Asked Questions about Sanjay Varma

What company does Sanjay Varma work for?

Sanjay Varma works for Andreas Stihl India

What is Sanjay Varma's role at the current company?

Sanjay Varma's current role is Head - OEM Business.

What is Sanjay Varma's email address?

Sanjay Varma's email address is su****@****ail.com

What schools did Sanjay Varma attend?

Sanjay Varma attended Griffith University, Visvesvaraya Technological University, Pmi, Carmel High School, Visvesvaraya Technological University.

What are some of Sanjay Varma's interests?

Sanjay Varma has interest in Social Services, Education, Environment, Science And Technology, Health.

What skills is Sanjay Varma known for?

Sanjay Varma has skills like Crm, Business Process, Sales, Management, Team Management, Analysis, Product Management, Project Management, Project Planning, Business Development, Program Management, Requirements Analysis.

Who are Sanjay Varma's colleagues?

Sanjay Varma's colleagues are Rajendran Muthusamy, Davinder Singh, Ch Prakash Rao, Gaurav Gujral, Dhiraj Kumar Savita, Sandeep Jorvekar, Sunil Gaikwad.

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