Sanjaya Jayasinghe Email & Phone Number

Colombo, Western Province, Sri Lanka

CIC Dairies,#Drive Dairy unit transformation# Drive supply chain efficiency & effectiveness # Structure & develop sustainable milk procuring# Develop strong portfolio & brand equityAgri Exports,# Develop Golden Crop brand equity# Develop portfolio & manage NPDs# Develop revenue drivers - MT & Export# Lead S & OP process

Western Province, Sri Lanka

# Drive Organisational change & transform business in to Market Oriented Brand Led Company.# Manage Corporate Reputation which includes designing strategies & corporate Brand communications.# Develop winning sales force through giving exposure to modern day sales strategies & developing strong distributor network.# Develop sustainable Supply Chain through.

Colombo, Sri Lanka

➥ Translate business objectives into marketing activity, including defined tactics, programs/projects, priorities, and timelines to ensure alignment with business plans➥ Lead development of Go-to-Market Marketing plans, including the development of brand and business opportunities and specifications; drive marketing priorities; create annual goals; and.

Colombo, Sri Lanka

Sri Lanka

➥ Restructuring of the Modern Trade business and driving double-digit revenue growth➥ Perform continuous customer analysis and maintain the highest level of standard and customer scorecard rating➥ Implement digital marketing activities including Social Media, SEO/SEM, demand generation, lead generation➥ Manage marketing budget and work with vendors and.

Colombo, Sri Lanka

➥ Conducting an in-depth study on the Market / Consumer / Sales / Brand & Categories/Competitors, and coming out with a 360-degree sales and marketing plan that is aligned with the company objectives➥ Monitoring performance of Sales and Marketing related key performance indicators and developing activities to improve the KPI by working with the sales and.

Heineken Asia Pacific Brewery Lanka Ltd

➥ Develop tactics for trade marketing to increase market share in the regular channels➥ Responsible for cycle planning and the development of solutions to bridge gaps in national sales volume➥ Execution initiatives with perfect and excellent outlet execution are to be rolled out in the Sri Lankan market

➥ Meet Sales Targets➥ Develop distribution network in Kurunegala & Puttalam districts➥ Develop & maintain relationship with industry stakeholders

➥ Achievement of the sales target➥ Implementation of the plans passed by the management ➥ Develop & maintain relationships with industry stakeholders ➥ Ensure higher customer satisfaction through after-sales service

Master Of Business Administration - Mba, Business Administration And Management, General

Associate'S Degree, Marketing

Activities and Societies: Player of the scholl cricket teamI am a member of Chartered Institute of Marketing & hold Post Graduate Diploma.