-Revenue Management and Growth-Pricing Optimization-Leakage Identification & Prevention-Business Dashboarding and Tracking-Partner Churn Management

-Stock Management & Utilization-P&L Management-Owner Engagement & Retention-Guest Experience and Delight

Customer Engagement & Satisfaction-- Delivering Engagement Programs and Services- Usage Enhancement strategies- Real-Time issue resolution- Customer satisfaction and delightRevenue Retention and Collection-- Growth in accounts renewal- Upselling and retention- Collection and cashflowNew Product Launch-- BluePrint for new product launch- Go-to-Market strategy

Marketing Head, 2014-17- Developed and implemented Go-to-Market strategy for our flagship Ed-Tech product ‘ADD-Ed’ - Increased client base from 0 to 20 schools bringing in 30K+ users and revenue of 8 Lakhs/month - Led a team of 4 sales managers in driving and meeting sales targets of ADD-Ed and other products- Designed promotional contents of our product for website, brochures, proposal, mailers etc.Key Accounts Manager, 2015-17- Managed accounts of 10+ clients by handling queries, providing solutions and realizing payments- Led a team of 8+ individuals from office as well as on site for the purpose of conducting daily activities and problem-solving at different client schools- Liaised between school management and back end IT team to drive efficient product customizations- Conceptualized and designed operational processes for day to day service delivery at clients’ endProduct Development Head, 2014-16- Conducted Focused Group Discussions and Interviews with all the stakeholders involved in K-12 education to understand the product needs and prepared blueprint of ‘ADD-Ed’- Led a team of 10+ in designing our product 'ADD-Ed' which is currently being run in more than 20 schools and used by more than 30000 users across UP, Uttarakhand and West Bengal- Coordinated with IT team in designing the UI of several web portals as well as Android applicationsInvestor Relations, 2016-17-- Oversaw role of investor relations during which received collateral free loan of INR 16 Lakhs from a nationalized bank and equity-based investment of INR 15 Lakhs from friends and family- Communicated regularly with all stakeholders of the firm by preparing and sending monthly reports consisting of Company status on finances, sales and product developmentAccounts, 2015-17-- Maintained records of income and expense and used methods to cut costs and increase efficiency- Coordinated with Chartered Accountants for preparing yearly Balance sheets and P&L Statements

Worked out a detailed Business Plan for a company which was planning to start a subsidiary firm in Bihar. Detailed value chain analysis of all the major components involved from production to sales of the product. Did a complete Market Research, where I met people related with manufacturing, distribution and marketing of the product. The major objectives of the study were as following-a) To understand the production process and costing featuresb) To understand the existing value chain process and to analyze the value added at each stepc) To recognize the role of each stakeholder in the production processd) To analyze the existing value chain and suggest one where all stakeholders stand benefited greatly compared to the earlier onee) To demonstrate roles and responsibilities of different stakeholders under the newly formed organizationf) To prepare a suitable marketing and operational strategy to start the company smoothlyg) To find out the market potential for the product as well as to prepare a proper future plan for newly formed organization

- Co- founded a coaching institute for C.B.S.E. & U.P. board students of class X and XII to teach English, Mathematics and Science - Mentored and taught 60 students to achieve 80+% in XII board exam from 65+% in their X board exam- Managed publicity campaign of the institute by distributing newspaper pamphlets to 500+ households across city