Digital Marketing Executive
CurrentUnderstanding the Marketing requirement, Business of clients, Target profiles, Market segments & running online initiatives.- Improving site structure, page construction, content, keyword lists, and SEO copywriting.- Research, identify and establish partnerships with authoritative web sites for link-building.- Top-to-bottom management of SEO campaigns; generating ranking reports, conducting site audits.- URL Structuring, Site Navigation and Campaign Conversion Tracking-… Show more Understanding the Marketing requirement, Business of clients, Target profiles, Market segments & running online initiatives.- Improving site structure, page construction, content, keyword lists, and SEO copywriting.- Research, identify and establish partnerships with authoritative web sites for link-building.- Top-to-bottom management of SEO campaigns; generating ranking reports, conducting site audits.- URL Structuring, Site Navigation and Campaign Conversion Tracking- Identifying and resolving issues with JavaScript, Flash, CSS, etc- Identify opportunities to improve organizational and process enhancements that support SEO- Ability to manage complex reporting and garner actionable insights from data- Optimizing site architecture, URL structures, title tags, header tags, and copy for maximized indexing and keyword relevancy- Monitoring blogs and recording any updates or changes to the search engine algorithm.- Develop and implement social media strategy on social media channels (e.g. Facebook, Twitter, Pinterest, Instagram, YouTube, Google+, etc).- Target audience(s) and able to generate more traffic and new followings to the Company's social media pages.- Increase Fan/Likes/Followers on Social Media Channels.- Suggest for Creating content and special campaigns such as contests and online events for the community in order to generate reach and engagement in marketing/branding initiatives.- Monitor effective benchmarks for measuring the impact of Social Media programs. Analyze, review and report on effectiveness of campaigns in an effort to maximize results.- Good understanding and knowledge of Social Media platform (Twitter, Facebook, Youtube, etc)- Replying Clients Query related to Client Business.- PPC- Generate lead through email marketing & SMS Marketing Show less
