Sanjeays Fernando Email and Phone Number
Sanjeays Fernando work email
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Sanjeays Fernando personal email
As a Digital Marketing Manager at RedBlocks Technologies, I lead a 7-person team and work with clients across Australia, Canada, New Zealand, the USA, and the UK to execute social media marketing and paid media campaigns globally. With over 3 years of experience in this role, I have achieved over 40% reduction in lead costs for global not-for-profits, elevated e-commerce ROAS for UK-based Symposium Spirits, and rapidly grew NationalPoll.com.au's active user base from zero to 35,000 in two months.I have a Master of Science in Strategic Marketing from Cardiff Metropolitan University and is a Certified Digital Marketing Professional from the Digital Marketing Institute. I am also certified in digital marketing by Meta, Google, and HubSpot. I specialize in mass lead generation and digital engagement for charities, commercial lead generation, e-commerce, and organic social media campaigns. I am responsible for a holistic digital marketing strategy, including cutting-edge creative strategies for optimal media spend and ROAS. I am passionate about delivering results for my clients and creating positive social impact through digital marketing.
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Digital Marketing SpecialistVovia Mar 2024 - PresentCalgary, Alberta, Canada -
Digital Marketing ManagerRedblocks Technologies Feb 2021 - Feb 2024Sri LankaAt RedBlocks Technologies I was attached to a Brisbane-based Digital Agency as an offshored Digital Marketing Manager. I led a 7-person Digital Marketing team and worked with clients across Australia, Canada, New Zealand, the USA, and the UK managing.🚀 Led a digital marketing team focusing on performance media across multiple platforms including Google Ads, Meta, TikTok, and LinkedIn, managing over $300k USD media spend monthly with consistently high ROI.🚀 Achieved over 40% reduction in lead costs for global not-for-profits, including Canadian Red Cross, Nature Canada, and World Vision, by A/B testing and optimizing social ad creatives.🚀 Elevated UK-based Symposium Spirits' e-commerce ROAS from below 0.5 before taking over to 2.5 in 6 months, currently achieving 3.3-4.5 monthly ROAS.🚀 Rapidly grew NationalPoll.com.au's active user base from zero to 35,000 in two months by leveraging paid social, search, and personalized email marketing. -
Digital Marketing ManagerCurious Minds Media Feb 2021 - Feb 2024Brisbane, Queensland, Australia -
Digital Marketing SpecialistPickme (Digital Mobility Solutions Lanka (Pvt) Ltd) Sep 2019 - Oct 2020Sri LankaPickMe is a local App alternative to Uber and provides ride-hailing services, food delivery, and freight transport. I was responsible for Digital Marketing activities such as Social Media Marketing, Influencer Marketing, Direct (Push, In-App, Email, SMS), and SEM/SEO. 🚀Increased PickMe's daily food delivery order volume from 3,000 before joining to 10,000 during my tenure.🚀Analyzed customer data to identify key trends and preferences, leading to a 360° digital campaign resulting in a 15% increase in average order value.🚀Successfully led influencer marketing campaigns on Instagram and TikTok, boosting brand engagement and securing PickMe's debut in Sri Lanka's top 100 most loved brands list by LMD in 2021. -
Vice President Marketing (Start-Up)Glidar Dec 2018 - Sep 2019Sri LankaAs VP of Marketing at GlidAR, an AR solutions startup, I led digital marketing efforts with a fresh, and just-out-of-college team. Despite achieving rapid growth and significant market impact GlidAR pivoted and later closed due to funding challenges, with my role being key in navigating these complexities.🚀 Boosted sales meeting bookings by 40% through hyper-targeted, custom-messaged B2B lead acquisition campaigns on LinkedIn by leveraging historical cold-calling data.🚀Led cross-functional teams to successfully integrate HubSpot CRM with existing workflows, resulting in an overall reduction in manual data entry errors and improved lead data accuracy. -
Marketing Executive - Lesiure SectorFairway Holdings (Pvt) Ltd Mar 2018 - Dec 2018Sri LankaFairway Holdings is a dynamic Sri Lankan conglomerate excelling in the Leisure Sector alongside Real Estate, Financial Services, and more. As a Marketing Executive, I specialized in the leisure sector, managing social media and web presence for the group's hotels and other leisure properties. 🚀 Achieved first-page Google ranking in 4 months for the flagship Colombo property under the competitive keyword "hotels in Colombo," through a strategic SEO campaign encompassing on-site optimizations, local SEO, and content updates.🚀 In Q3 of 2018, achieved a 5% increase in direct bookings on the hotel website through targeted social media and direct email marketing campaigns in collaboration with the hotel e-commerce teams.
Sanjeays Fernando Education Details
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Marketing -
International Business And Hospitality And Tourism Management (Dual Major) -
Digital Communication And Media/Multimedia -
Business/Commerce, General -
Diploma In Information Technology
Frequently Asked Questions about Sanjeays Fernando
What company does Sanjeays Fernando work for?
Sanjeays Fernando works for Vovia
What is Sanjeays Fernando's role at the current company?
Sanjeays Fernando's current role is Digital Marketing Specialist🚀🪙 | Lead Generation and eCommerce Expert | MSc in Strategic Marketing.
What is Sanjeays Fernando's email address?
Sanjeays Fernando's email address is sf****@****via.com
What schools did Sanjeays Fernando attend?
Sanjeays Fernando attended Cardiff Metropolitan University, Northwood University, Digital Marketing Institute, Royal College Colombo, Esoft Metro Campus.
Who are Sanjeays Fernando's colleagues?
Sanjeays Fernando's colleagues are Arif Rajani, Takunda Mahovo, Rohan Hegde, Sylwia Wenslaw, Stacey Mcintyre, Zack Azzy, Voova Voov.
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