Marketing communications for Deal Advisory & Strategy practice, covering the gamut of communication needs meant for internal and clients' consumption.

Aligned to Marketing Services, I served as the go-to communication person for the India Markets Research team. My key responsibility areas were: • Ideating promotional campaigns and creative approaches for internal teams • Creating contents for mailers, standees, internal communication collaterals, etc.• Addressing communication needs for complex and challenging research/consulting assignments, focused toward global audience• Editing and proof-reading various reports, whitepapers, TLs, articles, media queries, content meant for social media, etc. • Ensuring that research works are compliant to KPMG’s editorial style guide• Executing projects based on stakeholders’ requests across a range of deliverables • Handling independently and efficiently multiple projects from editorial standpoint• Carrying out training modules for communications for achieving language consistency, reduction of errors and quality writing—amplifying team’s capability across the board. Specific contributions:o Contributed to specific documents meant for consumption by KPMG India at the World Economic Forum (2016-17)o Worked extensively on the reports ‘India soars high’ in 2016-17 and ‘India soars higher’ in 2017-18, which were key to projecting KPMG’s advisory and due diligence capabilities in Indiao Written forewords and executive summaries for various reports/TLs, and notes/topic deliberations/tweets for former CEO Richard Rekhy, especially for the WEF Davos 2016, in coordination with the CEO’s officeo Been part of a few reports meant for notable events—FICCI Frames, Hero Mindmine Summit, Annual AMCHAM Door Knock event, etc.

My primary responsibility was to keep track of the overall layout of magazines—feature articles and appearance of the publications, generating ideas for features with staff and presenting a detailed edit list to clients. I was also responsible to commission freelance writers for articles, managing the outcome of articles as per clients’ requirements, editing them and so on. Further, I was engaged in content syndication with various agencies like the New York Times, The Guardian, etc., apart from drafting e-mailers and marketing collateral with layout conceptualization, as required.

I was responsible to oversee the editorial operations of FHRAI Magazine. I was single-handedly managing the hospitality magazine FHRAI Magazine, covering the gamut of hospitality and travel industry by focusing on management, operations, interior, décor and lifestyle subjects, apart from covering different spheres like IT, HR/Training & Development, F&B, Housekeeping, etc. (E-link of the FHRAI Magazine — http://www.ddppl.in/fhrai/index.htm)

Designations: • April 2010 – September 2011: Principal Correspondent • September 2009 – March 2010: Correspondent • February 2006 – August 2009: Senior Reporter For The Indian Express’ Business Publications Division, I was reporting for Express Hospitality (www.expresshospitality.com) & Express TravelWorld (www.expresstravelworld.com) – publications for the hospitality and travel trade, respectively, in the B2B domain.

All India Tennis Association (AITA) New Delhi. Key Tasks HandledResponsible for handling operations at the front desk Preparing night report Liaison with corporate clients and organising conferences for the corporate entities AchievementsHave been instrumental in giving unique ideas to the marketing team of Indian Express for exhibitions; like for HospitalityWorld exhibition from January 21-23, Mumbai, the concept of HospiTech as a forum to launch an association of IT professionals in hospitality industry. The story - Greening of Hotels - by me on the subject of environment initiative; shtml) and the existing challenges faced by the sector has been included in "Indian Hospitality Industry - emerging issues, opportunities and challenges" published by ICFAI University Press. Contributed to 'Navigator 2009' with the subject "Green Buildings" published by The Indian Express, which eventually won the prestigious IT&CMA-CTW 8th Sticky Awards, in the category 'Stickiest Green Champion - Article'.