Sanju C A Email & Phone Number

Bengaluru, Ka, In

Bengaluru, Karnataka, India

• As technical lead ,Spearheaded multiple initiatives in Sales Cloud and Marketing Cloud projects for Fleets Business.•Led core Marketing Cloud Network within Salesforce COE, conducting 20+ technical training sessions and organizing demo workshops, boosting user adoption by 20% for new Salesforce releases.• Orchestrated Data Cloud proof of concept implementation with vendor team, evolving it into a large-scale project that replaced the PDM system, enhancing data processing speed by 50%.•Directed the integration of Sales Cloud CRM and Marketing Cloud in a Customer 360 project; optimized customer data management, increasing lead conversion rates by 25% and marketing campaign effectiveness by 20%.•Played the role of developer, Architect, and Business analyst for a custom Salesforce application and CRM Analytics in the HR domain 'vacancy management' and implemented architectural changes that can now onboard multiple class of business.

Bengaluru, Karnataka

•Designed and developed Salesforce community site (Motor Oil Selection Tool ) for Global Retail Stores.•Played a role of Tech Lead and developed multiple Marketing cloud Projects for Global Fleets Business from Scratch .•The project had 28 Business Units covering multiple countries and 200 + users were using the Marketing cloud application .•Enhanced marketing automation workflows using Email Studio, Mobile Studio, Web Studio, Automation Studio, Contact Studio, Content Builder, and Journey Builder.1. Integrated Salesforce Marketing cloud with FleetApp (iOS and Android) to increase the adoption of app through various customer journeys .2. Marketing cloud implemented for Fleet CORE Business (Fleet/CRT ) Integrated with external application get to get customer data and leveraged it for various campaign like Welcome journeys, Card Reactivation Journeys, Net zero campaigns etc. 3. Marketing cloud - Salesforce Cloud Integration implementation for 20+ countries .• Created and showcased comprehensive Salesforce proof-of-concepts to the business.•Collaborated with the Architecture team to design scalable solutions for complex problems.•Designed deployment approach in Marketing cloud project which reduced deployment efforts by 40%.

Bengaluru Area, India

• Orchestrated the deployment of Sales Cloud solutions for a Healthcare client, enhancing customer relationship management and achieving a 22% increase in sales productivity .• Optimized Salesforce Sales Cloud workflows and leveraged Smarty Streets API , decreasing data entry time by 20% and enabling sales representatives to focus on high-value activities, increasing overall productivity by 18%.

Bengaluru Area, India

Skience Product ( App exchange product)Description:Skience is a wealth management based application aggregating financial customer data and provides solution for Broker Dealers and Registered Investment Advisors. It also integrates with other financial based application for new account opening process, generates electronic forms which can be sent to customer for signature. The application is built using managed package and is posted in AppExchange portal.

Bangalore

Project #1: Commercial finance (Agile)Financial Industry ClientTechnologies : Salesforce , Apex, Data Loader ,VisualforceRole : Team member in a team of 8Description:This project aims at migration of the existing Opportunity Management system from Siebel platform to Salesforce. This includes creation of Accounts to whom GE helps financially. The finance which GE lends to other companies is captured as deals. These deals undergo various approvals before the required financial help is released. This project also aimed at bringing the various regions such as APAC, EMEA under one platform. This project is implemented using agile methodology.Project #2 :Siebel International (Agile)Healthcare Industry ClientTechnologies : Siebel CRM Tool , Linux ,Toad, Quality centralRole :Instance Owner / Team member in a team of 12Description: GEHC Siebel International 8.0 is a eMedical vertical application which meets the demanding needs of the pharmaceutical, clinical, medical/surgical device, and diagnostics industries. Through its two fully integrated product lines, Siebel ePharma and Siebel eMedical, it enables organizations to manage, synchronize, and coordinate all customer touch points over the Web, in the call center, by field sales and service, and through channel partners.

Bachelor'S Degree, Computer Science

Graduate in Computer Science and Engineering

Puc, Computer Science