Sankara Narayanan Cs Email and Phone Number
Sankara Narayanan Cs work email
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Sankara Narayanan Cs personal email
In India (2007-2015):Stepped into Digital Advertising world in 2007 and enacted different characters which include - Client Service Analyst (CSA), Quality Assurance Analyst (QAA), Team Coordinator (TC), Team Lead (TL) & Senior Team Lead (Sr.TL). Diversified experience on Ad trafficking, Ad traffic/Campaign management, documentation, technical & process training to team members & client servicing with excellent analytical, technical, and problem solving skills.As a Sr. Team Lead in Theorem and also one of the core member of Client Service Group (CSG), on boarded more than 25 clients with the success ratio = 100%. I was lucky enough to work with amazing clients such as Microsoft, Expedia, Auto Trader, Outdoor Channel, Tennis.com, Infectious Media, CBS Interactive in the pipeline. Hands on experience in various ad serving tools which includes Publisher, Advertiser & Ad Exchange - DFP, DFPP, DFA, DCM, DBM, Adtech Helios, OAS, Appnexus, MSN-Ad Expert.I have procured my masters (MCA - Master of Computer Applications) & bachelor degree (BCA - Bachelor of Computer Applications) from a reputed Indian universityIn NZ (Apr 2016 - Jan 2023):Joined KBR Digital, an advertising agency in 2016 as a Campaign Manager. KBR Digital gave me an opportunity to learn and explore more about the programmatic side of the digital world. Acquired knowledge and hands on experience in the below platforms and effectively executed CM role right from Campaign setup ->Optimization-> Campaign delivery-> Insights to the planners/clients. As an Operations Manager & then as Head of Operations, leading all the programmatic KBR clients with our outsourced team from India right from campaign setup, execution, campaign analysis & reporting, addressing client/outsourced team technical queries, process documentation, discussions with the planners on the new campaign strategies and many more.In NZ (Feb 2023):Joined Stanley Street as an Ad Operations Specialist.
Kbr Digital Nz
View- Website:
- kbrdigi.com
- Employees:
- 6
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Operations ManagerKbr Digital Nz Apr 2024 - PresentAuckland, New Zealand
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Adform Adops SpecialistMortar Aug 2023 - Apr 2024Adelaide, South Australia, Australia -
Ad Operations SpecialistStanley St Feb 2023 - Jul 2023Auckland, New ZealandStreamlined all the accounts assigned to me (Budget allocation, Strategy used and so on)Successfully ran programmatic campaigns across Government, Tourism & Building clients.Closely worked with Programmatic Director on new bookings and support them with new strategies applicable for each campaign request from the client.Providing extensive input on campaign performance (weekly) supported with performance report.Providing basic Inputs from GA on campaign performance to the Programmatic DirectorSimplified Stanley Street programmatic campaigns billing process by creating a standardised naming convention template which is used across the verticals.Automated yearly performance data (including Reach & Frequency) across all the programmatic campaigns using Looker Studio. (Time taken earlier to complete this task – 3hours, with Looker Studio – 15-30min)Platform Expertise:DSP: DV360, SpaceBack (undergone training)Ad serving: Campaign Manager Google Analytics (UA)Google - Looker Studio, MOAT -
Head Of OperationsKbr Digital Nz May 2022 - Feb 2023New ZealandAfter KBR's decision to manage all the process in-house,Successfully trained newbie, fresh from the University across all the platforms and campaign management process.Weekly catchup with the onshore team to discuss about the campaigns performance and Implement productive optimization for campaign betterment and drive towards great performance.Overviewing the entire campaign management process, campaign analysis and providing productive insight to the clients through planners.Assisted with troubleshooting queries & Initiated process Improvement across the client accounts, platforms & campaigns as and when required.Successfully on boarded new platform (Taboola) to KBR.Initiate discussion with the planning team on any new / complex accounts to get more insight and provide best practices from adops-programmatic perspective.For the first time, KBR started supporting with campaign performance & optimization for external agencies account directly. Exciting task to add under my belt and managed them successfully too.Platform Expertise:DSP's: The Tradedesk, DV360, AdformAd serving: Campaign Manager, AdformNative: Gemini, Yahoo(BrightRoll), Zemanta, TaboolaTV Sync platform: Impulse ScreenProximity: FourSquare (formerly known as Factual)Creative automation platform for generating Social Display Ad: SpacebackAnalytics: Google Analytics (UA)
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Operations ManagerKbr Digital Nz Dec 2019 - Apr 2022Queenstown, NewzealandSuccessfully On boarded external offshore team to support all the KBR's programmatic client account under my oversight close to 2 years and 6months.Platform and KBR campaign management process based training was given to offshore team. Assisted with troubleshooting queries & Initiated process Improvement across the client accounts, platforms & campaigns as and when required.Successfully on boarded new platforms (Adform & Zemanta) to KBR and trained offshore team on the same.
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Programmatic Campaign ManagerKbr Digital Nz Apr 2016 - Nov 2019Queenstown, NewzealandCampaign setup, launch & Optimize Generating performance report to support optimization.Providing high level of Insight to the planners regarding the campaign performance.Successfully On boarded new platforms to KBR (DCM, DV360, Tradedesk, Yahoo-Brightroll, Outbrain, Impulse Screen)
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Senior Team Lead - Ad OperationsTheorem India Pvt Ltd Apr 2014 - Oct 2015Karnataka, India -
Team Lead - Ad OperationsTheorem Apr 2013 - Mar 2014Mysuru, Karnataka, India
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Team Coordinator - Ad OperationsTheorem Feb 2011 - Mar 2013Mysuru, Karnataka, India
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Executive - Ad OperationsCss Corp Aug 2007 - Dec 2010
Sankara Narayanan Cs Skills
Sankara Narayanan Cs Education Details
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Scsvmv University, ChennaiComputer Software And Media Applications -
Computer Software And Media Applications -
Smkv Higher Secondary SchoolA
Frequently Asked Questions about Sankara Narayanan Cs
What company does Sankara Narayanan Cs work for?
Sankara Narayanan Cs works for Kbr Digital Nz
What is Sankara Narayanan Cs's role at the current company?
Sankara Narayanan Cs's current role is Programmatic | Social | Search Trader.
What is Sankara Narayanan Cs's email address?
Sankara Narayanan Cs's email address is sa****@****igi.com
What schools did Sankara Narayanan Cs attend?
Sankara Narayanan Cs attended Scsvmv University, Chennai, Ramakrishna Mission Vivekananda College, Smkv Higher Secondary School.
What are some of Sankara Narayanan Cs's interests?
Sankara Narayanan Cs has interest in Comhttps, Blog Creation, Health, Cooking, Gardening, Education, Environment, Shanki Onlinemedia, Com Https, Road Trip.
What skills is Sankara Narayanan Cs known for?
Sankara Narayanan Cs has skills like Online Advertising, Doubleclick, Digital Marketing, Ad Serving, Campaign Management, Advertising Operations, Display Advertising, Mobile Advertising, Google Analytics, Team Management, Advertising Agency, Doubleclick For Publishers.
Who are Sankara Narayanan Cs's colleagues?
Sankara Narayanan Cs's colleagues are Gemma Harris, Richard Morrhall, Georgia Yurjevic, Grant Hyland.
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