Sankarshan Das Email & Phone Number

Toronto, On, Ca

Toronto, Ontario, Canada

• Developed and curated engaging content for PCMA's social media platforms.• Analyzed social media KPIs to optimize content strategy.• Coordinated podcast production and editing for PCMA.• Increased social media engagement by 20%.

Toronto, Ontario, Canada

- Developed and executed a comprehensive digital media strategy for Instagram, Facebook, and the SAGBC website, resulting in increased visibility and audience reach.- Analyzed social media metrics and website data to identify trends and optimize content for better engagement. - Supported the planning and execution of all SAGBC events, ensuring seamless promotion across digital platforms.- Created monthly performance reports with insightful data analysis and actionable recommendations to drive continuous improvement in social media performance.- Produced compelling copy for all digital content across various platforms, ensuring clear communication and brand consistency. - Designed engaging visuals and edited promotional videos, fostering a strong visual identity on social media.

Toronto, Ontario, Canada

- Sparked a 25% Increase in Social Media Engagement: Within my first month, I implemented targeted strategies and curated Instagram story content, leading to a significant boost in audience engagement.- Event Support & Multi-Channel Promotion: Supported all GBC events by ensuring AODA compliance in social media coverage. I also scheduled content and shared assets with other departments for seamless promotion.- Data-Driven Performance Analysis: Championed data analysis by creating a monthly social media performance tracker. My reports provided actionable insights for continuous improvement.- Content Calendar & Community Building: Curated and scheduled daily social media content that aligned with the overall strategy. This fostered connections and maintained a strong GBC online presence.- User-Generated Content Champion: Increased user participation by a remarkable 80% by leveraging User-Generated Content (UGC) promptly and tactfully.

Mumbai, Maharashtra, India

• Planned and executed 50+ events in 4 months, implementing online marketing strategies for success.• Created digital ad campaigns for events, providing post-event analyses for improvement.• Spearheaded a marketing campaign increasing private event bookings by 30% and revenue by 25%.

Mumbai Metropolitan Region

- Developed and implemented a comprehensive content strategy across Facebook, Instagram, and YouTube, driving increased brand awareness and engagement. - Managed digital ad campaigns and achieved a significant 2.3x improvement in ROAS (Return On Ad Spend).- Successfully onboarded over 100+ clients within 2 years, ensuring a smooth and positive experience.- Led a team of 20 team members, fostering a collaborative environment. Effectively resolved conflicts and provided mentorship to support team growth.- Collaborated effectively with various departments (operations, project management) to brainstorm and develop innovative ideas for new products, services, and initiatives.- Recruited and trained over 10 new staff members, equipping them with the skills to excel in customer relations. - Implemented new rewards and loyalty programs, leading to a 40% decrease in customer price complaints and improved customer satisfaction

- Led a highly successful social media advertising campaign for an e-commerce client, resulting in a 30% increase in sales revenue and a 20% surge in website conversions within the first quarter.- Delivered an impressive ROAS (Return On Ad Spend) of 1.8 on Facebook ad campaigns, demonstrating strong campaign optimization skills.- Crafted and executed a comprehensive digital marketing strategy for an ed-tech client. This led to a 25% increase in website traffic and a 15% rise in lead generation within the first quarter, expanding their reach and attracting new prospects.- Developed persuasive pitch decks that secured new client acquisition, driving a 10% revenue increase within just a quarter. Consistently analyzing ad campaign performance to ensure ongoing optimization.

Mumbai Area, India

- Collaborated with the team to optimize the user experience at over 80+ B2B and B2C events by leveraging personalized User-Generated Content (UGC). This resulted in a 25% increase in website traffic and engagement, fostering a more dynamic and interactive online presence.- Led the creation and execution of targeted digital marketing campaigns across social media, email marketing, and influencer collaborations. This strategic approach drove a 40% surge in online sales within a quarter, significantly boosting revenue generation.- Developed and executed a comprehensive social media marketing strategy for events. This strategy not only increased social media followers by 26% but also boosted website traffic by 15% within just one quarter, effectively amplifying event reach and brand awareness.

Mumbai, Maharashtra, India

- Received comprehensive training in front-of-house hotel operations, ensuring a seamless guest experience. - Successfully managed customer conflict resolutions, fostering positive guest relations. - Played a key role in promoting hotel events through sales and marketing initiatives.

Mumbai Area, India

Sports & Events Marketing, Business, Management, Marketing, And Related Support Services

Digital Media Marketing, Business, Management, Marketing, And Related Support Services

Bachelor'S Degree, Hospitality Administration/Management, 1St Division