Sankar Shan Goswami Email & Phone Number

Hyderabad, In

Hyderabad, Telangana, India

Key Responsibilities:-Manage and optimize programmatic campaigns across DV360, ensuring alignment with client goals and KPIs.-Leverage data insights to continuously improve campaign performance, focusing on key metrics such as CTR, CPM, and ROI.-Collaborate with cross-functional teams to craft customized digital strategies tailored to each client’s business objectives.-Conduct in-depth performance analysis and provide strategic recommendations to clients, ensuring continuous improvements in campaign results.-Implement A/B testing and experiment with new tactics to drive innovation and higher engagement across campaigns.-Monitor industry trends and apply cutting-edge solutions to stay ahead of the curve in digital marketing and programmatic advertising.

Hyderabad, Telangana, India

Key Responsibilities:-Analyzed digital marketing campaigns across various platforms, providing actionable insights to improve performance and meet KPIs.-Developed and maintained performance dashboards to track key metrics such as CPA, CTR, and conversion rates, delivering reports to internal stakeholders and clients.-Conducted deep-dive analysis of campaign data to identify trends, opportunities for optimization, and areas for improvement.-Worked closely with account managers to ensure campaigns were aligned with client goals and recommended optimization strategies based on data insights.-Assisted in the creation of client presentations and reports, offering clear and concise summaries of campaign performance and strategic recommendations.-Utilized data visualization tools like Google Analytics, Excel, and DV360 reporting to present findings in an easily digestible format.

Postgraduate Degree, Marketing

Bachelor'S Degree, Electrical Engineering

High School Diploma, Electrical Engineering Technologies/Technicians