Sanket Choudhary Email & Phone Number

Pune, Maharashtra, India

• Redesigned a sports coach and academy discovery platform using Figma, esulting in a +22% increase in conversions and a +30% boost inengagement
• Conducted and facilitated focused groups, user interviews, user testing, and A/B testing to gather valuable insights
• Conducted secondary and primary research, created landing pages to assess product-market fit, and generated new product ideas
• Developed and executed online ad campaigns to drive user engagement and acquisition
• Established design systems to ensure consistent and efficient design implementation
• Created digital and physical marketing collaterals, including videos, graphics, standees, and t-shirts

Pune Area, India

• Led end-to-end design operations for Volkswagen commercial vehicles for European market and provided support for Skoda and Volkswagen Group
• Gathered and articulated client requirements to ensure ideal design solutions
• Conducted user interviews and derived insights
• Created information architecture, wireframes, and integrated them with user feedback
• Collaborated with the engineering team to create visual designs using Sketch, Figma and inVision considering technical constraints and leveraging design systems
• Pitched design solutions to clients and incorporated their feedback for continuous improvement

Pune, Maharashtra, India

• Understanding the product specifications and user psychology by taking user's and client's interview/workshop
• Perform market research to validate the product idea and understand the need for the product in the market
• Conducting user interviews and understanding the challenges and pain-points
• Create personas through user research
• Create wireframes and prototypes around customer needs
• Creating user-friendly & clean user interfaces

Pune, Maharashtra, India

• Brainstorming and developing brand strategy
• Executing clean and aesthetically appealing user interfaces
• Developing prototypes of new interfaces and products
• Creating user personals and understanding product need and user scenarios
• Drafting innovating designs for maximising aesthetic appearance of the websites while maintaining user-friendly elements
• Presented design concepts to peers and executive stakeholders

Pune Area, India

• Recruiting and retaining volunteers
• Training the core team
• Working on dispute settlements
• Brainstorming to create strategies for improved engagements and motivation