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Santanu Bhattacharjee Email & Phone Number
Regional Head
at
WPP Media
1 work email found
@groupm.com
LinkedIn matched
✓ Verified August 2026
4 data sources
Profile completeness 100%
Current company
Role
Regional Head
Location
South Delhi, Delhi, India
Company size
Who is Santanu Bhattacharjee? Overview
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Quick answer
Santanu Bhattacharjee is listed as Regional Head at WPP Media, a with 28322 employees, based in South Delhi, Delhi, India. AeroLeads shows a work email signal at groupm.com and a matched LinkedIn profile for Santanu Bhattacharjee.
Santanu Bhattacharjee previously worked as Regional Head at Groupm and Planning Lead - Motivator at Groupm. Santanu Bhattacharjee holds Mba, Marketing And International Business from Asia Pacific Institute Of Management.
Company email context
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{first}.{last}@groupm.com
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Profile bio
About Santanu Bhattacharjee
• A Competent profession having wide experience in Strategic Media Planning, Integrated Marketing Communication strategy and Client Management• Worked as a Strategic Business Partner; developed short and long-term strategic plans including annual business plans, media campaigns, 360 degree promotion and innovation pipelines • Conceptualized and executed highly creative and results driven Marketing, Branding and Communications programs for business across different categories.• Knowledge of Marketing Communication functions, ATL; with experience in designing business strategy & long-term vision.• Gained considerable exposure of working with brands like Havells, Panasonic India, Lloyd, IntexTechnologies, Tupperware, Huawei, Lovely Professional University, Lufthansa, Virgin Mobile, American Express, Timex, Mitsubishi Electric, NIIT, Home Shop 18 (Network 18 venture.• Designed winning comprehensive marketing communication plans that included complete campaign planning, directing IMC strategy, end to end execution during my professional career
Listed skills include Analysis, Market Research, Media Planning, Marketing, and 18 others.
Current workplace
Santanu Bhattacharjee's current company
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Wpp Media
10 roles
Santanu Bhattacharjee work experience
A career timeline built from the work history available for this profile.
Regional Head
Planning Lead - Motivator
Dec 2016 - Mar 2021
Deputy General Manager - Marketing (Media And Sponsorship)
Key Result Areas:• Creating brand strategy, evaluating target markets, TG identification, Psychographic Analysis – mapping with media and medium to bring efficiency• Competition mapping and devising product and marketing strategy along with product and sales strategic roadmap• Implemented Media Management and Sponsorships process for measuring and achieving efficiencies in media investment at the organization. • Set media buying efficiency targets (Cost Per Rating Point… Show more Key Result Areas:• Creating brand strategy, evaluating target markets, TG identification, Psychographic Analysis – mapping with media and medium to bring efficiency• Competition mapping and devising product and marketing strategy along with product and sales strategic roadmap• Implemented Media Management and Sponsorships process for measuring and achieving efficiencies in media investment at the organization. • Set media buying efficiency targets (Cost Per Rating Point, Effective Rate, Cost Per Thousand) in alignment with marketing• Devised media strategy on a particular set objective. Wherein generation of idea, Identifying role of media and recommendation of optimal media mix. Also ensuring execution of the 360 degree plan in coordination with other department• Negotiated with media sales companies to obtain the best rates and most appropriate media spaces; drove efficiency in media buying & alliances, audit and process improvement• Developed and implemented systems and processes which enable fair and transparent planning, pre and post assessment of Return of Investment and operationalised annual deals and rate cards rather than ad hoc procurement• Responsible for making Annual Marketing budget and implementing and maintaining Quarterly budget Show less
Sep 2015 - Dec 2016
Jan 2015 - Sep 2015
Deputy General Manager
-Strategic Media Planning, -Buying, -Communication Planning, -New Business Development, -Team Building and Mentoring
Aug 2012 - Jan 2015
Director - The Exchange
-Strategic Media Planning-Communication Planning, -New Business Development,-Buying, Implementation and monitoring of the brand plans within the portfolio.-Mentoring team of Media Planners .Brand portfolio: Lufthansa, American Express, Timex, Mitsubishi Electric, NIIT, Home Shop 18 (Network 18 venture), Virgin Mobile (till 2010)
Mar 2010 - Aug 2012
Group Head - Planning
-Strategic media planning (Formulation of Marketing and Media objectives/Market Prioritization/ TA identification & Media Environment Analysis / Budget Control)-Responsible for devising communication and media strategy at a 360 degree level for BSNL, Canon, JVC, Panasonic DLF and Fedders Lloyd.-Buying, Implementation and monitoring of the brand plans within the portfolio.
Nov 2007 - Feb 2010
Research Executive - Comperio
-Analysis and evaluation of Media and Sponsorship exposures for ATP, ETP, Rolex etc.-Coordinating and servicing clients from UK, Australia, Canada, Hong Kong and Sweden Offices -Designing Research Methodology and Questionnaire - Quantitative-Scheduling and budgeting – Estimate study costs, field expenses and fixing / maintaining deliverable deadlines-Preparing analysis specifications for data processing - coding, data entry, analysis(SPSS)-Supervising Media and Consumer… Show more -Analysis and evaluation of Media and Sponsorship exposures for ATP, ETP, Rolex etc.-Coordinating and servicing clients from UK, Australia, Canada, Hong Kong and Sweden Offices -Designing Research Methodology and Questionnaire - Quantitative-Scheduling and budgeting – Estimate study costs, field expenses and fixing / maintaining deliverable deadlines-Preparing analysis specifications for data processing - coding, data entry, analysis(SPSS)-Supervising Media and Consumer Research and Analysis team Show less
Aug 2005 - Oct 2007
Research Executive
Responsible for Primary and Secondary ResearchCarried out U&A studies for 43 OTC and FMCG product categories in Delhi, Mumbai, Chennai, Kolkata. Handled product tests, packaging tests etc.Coordinating with External Market Research Agencies such as ORG IMS, AC Nielsen, IMRB, TNS Global, SAFHI etc. for different adhoc studies. Analysis with different research software such as SPSS
May 2003 - Aug 2005
3 education records
Santanu Bhattacharjee education
Mba, Marketing And International Business
Bachelor Of Science (Bsc)
10Th
Goduhla Brown Memorial School
FAQ
Frequently asked questions about Santanu Bhattacharjee
Quick answers generated from the profile data available on this page.
What company does Santanu Bhattacharjee work for?
Santanu Bhattacharjee works for WPP Media.
What is Santanu Bhattacharjee's role at WPP Media?
Santanu Bhattacharjee is listed as Regional Head at WPP Media.
What is Santanu Bhattacharjee's email address?
AeroLeads has found 1 work email signal at @groupm.com for Santanu Bhattacharjee at WPP Media.
Where is Santanu Bhattacharjee based?
Santanu Bhattacharjee is based in South Delhi, Delhi, India while working with WPP Media.
What companies has Santanu Bhattacharjee worked for?
Santanu Bhattacharjee has worked for Wpp Media, Groupm, Intex Technologies (India) Ltd., Motivator, Groupm, and Percept Media.
How can I contact Santanu Bhattacharjee?
You can use AeroLeads to view verified contact signals for Santanu Bhattacharjee at WPP Media, including work email, phone, and LinkedIn data when available.
What schools did Santanu Bhattacharjee attend?
Santanu Bhattacharjee holds Mba, Marketing And International Business from Asia Pacific Institute Of Management.
What skills is Santanu Bhattacharjee known for?
Santanu Bhattacharjee is listed with skills including Analysis, Market Research, Media Planning, Marketing, Loyalty Programs, Strategy, Marketing Research, and Integrated Marketing.
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