Saophearith Meak Email & Phone Number

Cambodia

Core Responsibilities:• Develops off-trade channel marketing programs in line with IAPs targeted to sub channels – TOFT and MOFT, and beer product categories to increase brand awareness, grow & sales • Development of multi touchpoint shopper marketing initiatives and campaigns based on shopper insight and strong understanding of channel strategy. • Working closely with the sales and beer brand marketing team to ensure that off-trade marketing strategies are aligned with objectives and targets with evaluation of its effectiveness. • Develops promotion, activation and visibility plans with defined calendar by brand and channel • Develop consumer promotion mechanics, execute, monitor, and evaluate its effectiveness in the Off-Trade Channel • Manage execution of off-trade marketing activity plan with pre & post performance evaluation • Develop and monitor execution of PicOS strategy in the Off-Trade Channel, get alignment from relevant stakeholders, lead the roll-out and implementation • Provide input for new POSM development, control its deployment in the Off-Trade channel • Develops creative briefs for programs and publications working with external agencies • Frequent communication with teams to support data collection, issue resolution and requests • On time submission of off-trade monthly sales and marketing activity plan and report • People Development through coaching and succession planningSupporting Business:• Salesforce Project Management • Cambrew Loyalty Program• Outlet Segmentation & Decision Tree• CSD/ED Channel Management included QSR and E-Commerce• Fridge Plan-O-Gram Development• Risky Stock Proposal for clearance stock issued• Function Development Plan

Phnom Penh, Cambodia

• Development of multi touch point shopper marketing initiatives and campaigns based on shopper insight and strong understanding of retailer strategy. Gain alignment with key internal stakeholders by defining and sharing vision, strategy and paths to execution.• Work with agency teams in designing and reviewing messaging on shopper facing assets such as in-store displays, semi/permanent fixtures, shelf signage, retailer digital assets, new technologies, bonus packs, gift sets and special packs to ensure goals are met.• Develop new POSM development, control and its deployment• Manage POSM operating budget with effective allocation to each region to ensure efficient usage of resources with proper control and monitoring.• Support the development of PICOS for all sub channels, alignment from relevant stakeholders, roll-out and implementation.• Coordinate half yearly signage audit for the whole country for the purpose of prompt tax and license payment.• Plan and build internal capabilities, standardized processes (including approvals) for smooth execution of signage in the trade.• People Development thru coaching and succession planning.

Cambodia

No. 33-34 Room 502, St. 114 & 118 Sangkat Monorom, Khan 7 Makara, Phnom Penh

• Make and restrains budget marketing division• Control the sale target of Fujifilm product; Medical, Imaging(Instax, Color Paper and Chemical), Graphic Art• Monitor stock level for supplying to dealer and customers• Doing purchase order to suppliers, Fujifilm• Making annual forecast marketing division• Monthly report to board of director and Fujifilm & Pigeon suppliers• Arranging time table to all marketing's activity and support until the events finish successfully• Look for, accept and evaluates order from customers• Collect AR from customers• Proposing marketing's strategy wisdom, price, sales, promotion and distributor to superior• Doing outlet inspection and visit the customers’ shop or call to monitor the sale volume• Building good relationship with customers• Check and evaluates works program reporting / subordinate responsibility• Giving advises to subordinate and superior• Performing special task that giving by superiorExtra Responsible During Missing Finance Manager• Logistic Managero Import Export from abroado Support warehouse, Monitor stock level and provide a good display, Monitor with delivery teamo Human Resource - Recruitment

#37A, Street 271, Sansom Kosal Village, Beoung Tompun District, Meanchey Commune

• Responsible for the smooth business operations of the company• Provide leadership to staffs to achieving company’s goal• Oversee hiring, performance appraisals, counseling, coaching, training, disciplinary action etc.• Develop a sales strategy to achieve organizational sales goals and revenues• Set individual sales targets with sales team• Oversee the activities and performance of the sales team• Ensure sales team have the necessary resources to perform properly• Monitor the achievement of sales objectives by the sales team• Provide feedback, support and coaching to the sales team• Plan and direct sales team training• Indirect warehouse stock control• Creating and discussing for new artwork• Transfer and checking stock daily in order to monitor stock well• Finding and dealing with new customers • Solving customers complaint and feedback

Cambodia

• Sales & Profit Achievement• Service Excellence• Inventory Control• Productivity & Standard Control• Staff Management• Effective Communications ( Internal & External )• Daily Operations• Planning, Canvassing & Execution of Special Events, A&P / Marketing Programs• Premise Safety and Security Control• Visual Merchandising & Housekeeping