- Designed and executed data-driven eCRM strategies that optimized the customer journey, driving a 40% increase in ROI and boosting engagement.- Design, execute and analyze automated marketing campaigns across multiple channels. (Email, SMS, Push, On-site)- Application marketing, Acquire new users and re-engage existing ones through strategic marketing campaigns. As a result, the number of installs increased by 700% and conversions increased by 500%.- Plan and execute A / B testing to access the effectiveness of different messaging, landing pages, content, formats and approaches.- Managing and optimizing google ads campaigns. ( search, app promotion, pfmax and demand gen campaigns)- Analyzing marketing funnel and providing suggestions to improve conversion rates. (CRO)

- Analyzing and optimizing advertising campaigns. (CPC,CPL,CPI,CPA)- Measuring and improving marketing KPIs: CAC, CPA, ROI, CPI- Implementing web tracking, event tracking and ecommerce tracking projects in GA4- Analyzing the marketing funnel and providing suggestions to improve conversion rates at different stages and CRO- Creating coherent dashboards in Looker Studio- Working with various advertising panels and trackers

- Creating Content Marketing Strategies- Suggesting Content Categories for Customer's Blog- Keyword Research- Online Market's Capacity Estimation- Identifying and Analyzing competitors in each industry- Content Topics Suggestion- Evaluaation of Content Performance