Sara F. Email & Phone Number

Philadelphia, Pa, Us

Los Angeles, California, Us

- Navigated government regulations to open boutique consulting firm- Sold six new engagements to three clients in first two months of operation- Delivered response for an industry competition to win a ‘Best New Restaurant Concept’ which won first place, generating publicity and new sales of concept - Generated new protocols to develop marketing names and descriptors for a new restaurant concept and changed 100% of items to meet protocol- Produced a public relations plan for the relaunch of a small, BYOB restaurant in suburban Philadelphia to maximize customer count by 25% over initial launch- Exceeded client expectations with the implementation of a promotional event and public relations campaign- Produced a style guide for a premium restaurant concept to minimize corporate overhead by 25%- Increased brand consistency by 75% through introduction of style guide

Philadelphia, Pa, Us

• Managed fundraising projects, campaigns, and up to eight events per year, developed prospects, coordinated logistics, oversaw budgets of up to $1M, created digital storytelling presentations, and generated up to $500K per initiative.• Developed and implemented an $160K international culinary competition and managed program development, PR, and P&L, which established key global relationships and improved international standing. • Oversaw a major rebranding initiative, built Facebook, Twitter, Instagram, and LinkedIn social media presences from the ground up, and generated 2K-10K followers per platform, which increased applicants for sporting events by 20%.• Identified the requirement for consistent branding and a unified message, built the marketing department, and consolidated all branding, fundraising event, and public relations efforts. • Oversaw one Marketing and Communications Associate and managed volunteer teams of 5-35.• Planned and managed marketing and PR projects, developed timelines, media schedules, budgets, and KPI’s, coordinated staff and volunteers, and determined adjustments to strategy. • Developed a refined communications platform, company website, and advertising materials which increased donations by 18%. • Managed 25K+ recipient direct mail campaigns generating up to $100K in donations and analyzed performance in order to identify refinements to future initiatives. • Built relationships with leadership from 60 territorial organizations across four continents.• Selected vendors and managed performance for digital, print, and design projects, which reduced costs by 20% and increased average yield from content by 15%.• Developed a new model for fundraising galas to honor more personnel per event, which increased income by 20%,.• Managed project, marketing, and operating budgets of $20-$500K.• Managed, wrote, and edited a bi-annual newsletter which generated an average of $15-25K per mailing.

Philadelphia, Pennsylvania, Us

• Provided sales and account management support for seven regional marketing directors and coordinated internal and client facing projects across regional, corporate, and senior leadership.• Coordinated the development of customer solutions to support business development efforts averaging $30M+ per year and with accounts valued at over $5M. • Pitched, created, and developed a morale-building culinary talent recognition program for chefs across nine U.S. regions and Canada and improved client perception of business units as a culinary-focused organization.• Executed national sales efforts, developed overarching strategy, conducted presentations and site visits, created RFP responses, and secured clients including a $35M account with HP. • Oversaw marketing efforts to facilitate growth initiatives for a $160M business unit and a nine-state region and developed annual marketing plans.• Created a comprehensive process for sales including site inspections, labor analysis, and demographic assessments, which drove an additional $125M+ in annual new business. • Retained catering sales valued at $350M+ annually with profit margins averaging an excess of 12%.• Developed an internal line of business newsletters with 1K+ recipients and executed a conversion to a digital format, which saved $35K per year.• Managed six major client relationships, served as the primary POC, and ensured retention. • Coordinated with vendors, secured support for marketing programs, liaised with managers to ensure adherence to agreements, negotiated contracts, and generated RFP responses as necessary. • Developed and implemented a branded retail solution which eliminated the competition for a 10-year extension on a $12M account with Disney while bypassing the RFP process.• Selected a market research organization, which generated $150K annual savings. • Developed a retail management training program and led training for over 80% of the managers in the Chicago region.

• Managed the operation of five retail bakeries and two production facilities, oversaw 50+ managerial and culinary staff, and coordinated hiring, training, and continual development.• Captured $50K in annual savings and improved efficiency by merging two production facilities.

Plano, Tx, Us

Masters Of Management In Hospitality (M.M.H.), School Of Hotel Administration

Bachelor Of Arts (B.A.), Organizational Management