As a Disease Area Partner at Novartis, I support heart failure patients by developing strong relationships with healthcare providers and their staff members, and shaping our brand positioning and messaging in a way that’s consistent with marketing strategy. I have seven years of experience in pharmaceutical sales, and have contributed to multiple projects involving customer acquisition, retention, and engagement through paid, owned, and earned media.I am also passionate about driving digital transformation in organizations, which is why I am pursuing a digital marketing program at Harvard Business School. This program has helped me enhance my skills in digitalization by learning from real-world insights, applying frameworks and tools, and exploring customer engagement techniques. I am committed to my career development as a marketer, and I aspire to leverage my marketing expertise, and my digital transformation enthusiasm to create positive impact in the health sector.