Sara Mattucci Email & Phone Number

Milan, Lombardy, Italy

Italy

Luxembourg

• Planning and executing ongoing A/B tests to optimize our subscription renewal rate • Data analysis

Lussemburgo

• Account Management: lead business partner to run online advertising for our acquisition channel. Responsibilities include: financial modelling, data analysis, design and run reports to track business performance, manage forecasts and budget, set quarterly expectations, provide business direction, brand guidelines and product expertise, road-maps review, scope new business opportunities, liaise internally to optimise back-end infrastructure to sustain planned initiatives• Project Management and Optimization: worked with the Engineering team to enable an online infrastructure that allows better tracking and more punctual data analysis to sustains informed business decisions• Metrics driven: KPIs analysis to track performance of the marketing channels and produce actionable insights • Awarded the Quarterly Operational Excellence Award for success in project management• Testing: Run pan-EMEA testing plans (pricing, targeting, and creative) to optimise customer retention

Lussemburgo

• Launched Amazon.com.au on four platforms (web, e-reader, mobile and tablet) by working closely with cross-functional teams: Content Acquisition, Product Managers, Software Engineers, Pricing Team, Designers, PR• Built a strong collaboration with the Kindle Books Vendor Manager for AU Store• Planned and executed all site merchandising activities for AU Kindle Book Store, including seasonal and flagship promotion (e.g. Kindle Daily Deal), email marketing and A/B testing • Built reports and KPIs analysis to improve performance and optimise marketing campaigns• Merchandising activities for the UK Kindle Books store, including running seasonal promotions and launching UK Kindle Countdown Deals• On-boarding new hires

Lussemburgo

• Executed Kindle Books marketing plans, including email campaigns, online merchandising, daily and seasonal promotions across EU marketplaces• Built reports and KPIs analysis • Supported the India Kindle Book store launch• Edited the UK Kindle Blog

Lussemburgo

• Owner of a project to enhance EU-wide Job Adverts• Concept for an introduction session for the Assessment Day Event• IT / EN translations and content editing for the Careers website• Designed the Recruitment Team Newsletter• Excel reporting

Lussemburgo

• Managed 3rd party providers to administer payroll for out sourced employees within the MEA market• Recruitment of trainees and interim resources• SAP FE3 user• Events organisation

Ba

Erasmus Program

Maturità Scientifica

Education record