I started at Woodmansterne as a Designer and in 2009 and 2010 I was very proud to be nominated as 'most promising young designer' in the Henrie awards. From this I then became a Creative Manager/ Art Director for Occasions, Relations and Age and 'Contemporary' birthday ranges. This role involved analysing sales figures to determine which product should be discontinued and using this information to set new design briefs to my team both internally and externally. From this I worked with the designers to reach 'final sign off' of the artwork and would sign off the final PDFs as ready to go to print. The varying sending situations in ORA and 'Contemporary birthday' required a constant flow of new ideas, design styles and awareness of trends which was really enjoyable to work on.

I joined Hallmark's London innovation studio in 2006 and quickly started to produce designs for a broad customer base including Next, Tesco, Sainsburys, Clintons, Birthdays and Asda. I thoroughly enjoyed the variety of projects I worked on throughout my time here.

I produced collections of fashion print designs for sale to retailers both in the UK and USA. Designs were sold to Miss Selfridge, La Senza and Victoria's Secret.

I produced fashion print designs for established brands Uttam London and Yumi. Bright and bold with really unusual colour combinations these were great fun to work on.

Soon after University I went to work in New York's garment district as a print designer for fashion and stationary products. Designs sold to established American brands including Liz Claiborne, Macy's and Papyrus.