Digital Marketing Manager
CurrentResponsible for Concord Label Group’s relationships with social media partners like TikTok, Meta, and Snap. Conceptualizes, communicates, and helps execute creative content strategies across all social platforms (Facebook, Instagram, TikTok, Snap, YouTube, etc.). Works under general supervision.- Develop and nurture strategic partnerships with key digital platforms such as TikTok, Meta, and Snap, ensuring Concord artists gain editorial features, funding, and elevated exposure opportunities.- Educate label colleagues on best practices, new features, company priorities, and relevant opportunities for all assigned accounts, ensuring Concord artists remain at the forefront of social media trends.- Collaborate directly with artists and their teams to ideate and create innovative cross-platform content strategies.- Proactively identify and capitalize on viral moments, providing timely support and enhancing artist visibility with digital partners.- Strategically advise on the tactical implementation of multi-platform marketing plans while also contributing to long-term growth strategies to drive comprehensive audience development and engagement