Sara Persson Email & Phone Number

Stockholm, Stockholm County, Sweden

Stockholm, Stockholm County, Sweden

Head of SBABs presence in social media, both strategically and operationally.– Develop social media strategy from scratch, for paid as well as organic.– Set, measure and track KPI's, execute strategy to exceed targets.– Create brand momentum in social media.– Develop tactical as well as brand building campaigns.– Align communication plans with cross-functional teams.– Create content for newsletters and website.– Find and execute communication synergies with… Show more Head of SBABs presence in social media, both strategically and operationally.– Develop social media strategy from scratch, for paid as well as organic.– Set, measure and track KPI's, execute strategy to exceed targets.– Create brand momentum in social media.– Develop tactical as well as brand building campaigns.– Align communication plans with cross-functional teams.– Create content for newsletters and website.– Find and execute communication synergies with affiliated companies Booli and Hittamäklare.– Set tone of voice for customer support and coach CC team in handling customer dialogue through social media. Show less

Stockholm, Sweden

Responsible for Ving Sveriges social media channels, both strategically and operationally.- Develop and execute the content strategy on all social media platforms- Measure and track KPI's, drive strategy to exceed set targets- Review and optimize content performance and content engagement per target group- Produce creative content briefs- Crisis management- Set customer support communication plans and instruct CC teams. - Drive, align and execute integrated… Show more Responsible for Ving Sveriges social media channels, both strategically and operationally.- Develop and execute the content strategy on all social media platforms- Measure and track KPI's, drive strategy to exceed set targets- Review and optimize content performance and content engagement per target group- Produce creative content briefs- Crisis management- Set customer support communication plans and instruct CC teams. - Drive, align and execute integrated communication plans with cross-functional teams and markets. - Organic and paid social. Show less

Stockholm, Sweden

Team leader for the digital editions of Damernas Värld and Styleby at Bonnier Magazines & Brands.Responsible for reaching the set goals and KPI:s by personal coaching of the team andstrategizing content planning.

Stockholm, Sweden

Web editor at one of the largest magazine websites in Sweden.- Head of production.- Content planning.- Managing 10-12 influencers writing daily.- Set and execute content strategy.- Create and oversee the execution of social media posts across different platforms. - Build audience, engage followers and generate web traffic from social channels.- Identify relevant trends, stories, and traffic opportunities and present them to editorial, marketing, creative and… Show more Web editor at one of the largest magazine websites in Sweden.- Head of production.- Content planning.- Managing 10-12 influencers writing daily.- Set and execute content strategy.- Create and oversee the execution of social media posts across different platforms. - Build audience, engage followers and generate web traffic from social channels.- Identify relevant trends, stories, and traffic opportunities and present them to editorial, marketing, creative and product teams. Show less

Stockholm, Sweden

Responsible of creating content for multiple of Swedens largest magazines and strongest brands within fashion, home interior, lifestyle and women at Bonnier Magazines & Brands – the biggest feature publishing house in Sweden. - Drive traffic and maximize engagement for each brands Facebook page. - Pitch and write stories for each brand.- Image editing.- Keep the editorial team updated on trending topics and breaking news on social media.- Analyze and identify trending… Show more Responsible of creating content for multiple of Swedens largest magazines and strongest brands within fashion, home interior, lifestyle and women at Bonnier Magazines & Brands – the biggest feature publishing house in Sweden. - Drive traffic and maximize engagement for each brands Facebook page. - Pitch and write stories for each brand.- Image editing.- Keep the editorial team updated on trending topics and breaking news on social media.- Analyze and identify trending topics.- Adjust with Facebook algorithms. Show less

Stockholm, Sweden

Writing for the print, web and web-tv entertainment section at one of the two largest national tabloids in Sweden. - Conducted interviews in conjunction with national live TV- och radio shows with sharp deadlines.- Conducted numerous interviews and articles.- Web-TV reporter on the field.

Stockholm, Sweden

Managing editor at Veckans NU! Lead an editorial team to produce the 100-page magazine publishing bi-weekly within celeb and entertainment news. Deciding on which stories to write based on news, angles, and trends. It required a high focus on storytelling and front cover pull in headlines to sell single copies, as well as building up relevant stories for a dedicated target group. - Editorial planning- Head of production- Editorial photo selection and storytelling- In 2013… Show more Managing editor at Veckans NU! Lead an editorial team to produce the 100-page magazine publishing bi-weekly within celeb and entertainment news. Deciding on which stories to write based on news, angles, and trends. It required a high focus on storytelling and front cover pull in headlines to sell single copies, as well as building up relevant stories for a dedicated target group. - Editorial planning- Head of production- Editorial photo selection and storytelling- In 2013 Veckans NU was awarded the strongest growth of copies in absolute numbers by Tidsam, the largest magazine supplier in Sweden. Show less

Stockholm, Sweden

Includes but not limited to: - Researching and writing articles at a high pace.- Ideation and brainstorming.- Full ownership in dedicated sections of the magazines.- Proofreading specialist.

Stockholm, Sweden

Worked as a back-office researcher and field assistant on national tv shows as "Vad blir det för mat" with Per Moberg as tv-host and chef, as well as new pilot tv-production concepts. Responsibilities included but not limited to: - Gather information, investigate facts, brief and interview participants, schedule tv sets, identify and close product sponsoring, logging of material.

Göteborg

Internship as a news reporter during studies. The internship then led to a summer replacement as a nightly news reporter.

Intensive English

Selected Courses, Study Abroad

English writing, Hawaiian, Art, and Dance.

Bachelor Of Arts (Ba), Journalism

Activities and Societies: Participated in the making of the student newspaper "Kåridåren".