Sara Porter Email and Phone Number

I decided to take time away from my career to focus on extending our family. We were overjoyed to welcome our son in January 2020.

- Delivering the ABP for Schweppes with a brand value of over £600m and managing the in-store Shopper Marketing budget.- Creating the profitability business cases for NPD launches – volume forecast/MSSP/Promo strategy/competitor benchmarking/raw material write-off, launch plan and managing all internal process signoffs until launch.- Creating and managing ‘Sell-in Tools’ for Trading, Shopper Marketing and the wider business – e.g. Sell-in Decks, Activation Asset Tools, Style Guides, Mock-ups and taste samples.- Managing the internal stage and gate processes and critical paths, with key stakeholders from Brand, Category, Insights, Finance, RGM, Sales, Supply Chain, Manufacturing, Shopper Marketing and the Leadership Team - with strict timing plans, budgets and best in class instore shopper execution.- Creating Trade activation strategy calendar for the year and managing a six-figure budget for sponsorship agreements and trade event presence, e.g. Experiential sampling at Imbibe Live.ACHIEVEMENTS- Delivering 32 NPD launches across the Schweppes and Fanta Brands on time and in budget.- Schweppes ending 2018 in double digit volume +12% and value growth +28% in a highly competitive sector.- Planning and delivering the largest piece of NPD in recent years for Schweppes with the launch of the Natural Schweppes Premium Mixer range ‘1783’ in the On and Off trade channels.- Creating, planning and executing the Trade Event Strategy for 2015-2019; identifying the key sponsorship and trade shows to amplify Schweppes sampling with key influencers and Customers, e.g. The Publican Awards

- Delivery of the Olympic & Paralympic volume, revenue and GP plans for London 2012.- Delivery and implementation of 6 Olympic & Paralympic Venue Plans – combined population of over 1.5m people. - Scoping and planning for all Equipment, Merchandise, Product and Resource requirements by venue; enabling 100% availability at the right temperature, 100% of the time.- Stakeholder management: liaising with LOCOG, Caterers, Cleaning & Waste and the IOC to make sure CCEP meets/receives its Global Sponsor commitments and requirements.ACHIEVEMENTS- Achieved all 6 venues plans across Equipment, Merchandise, Product and Resource.- Headed up a team of 55 covering 6 sites, 4 Venue Managers, 10 Supervisors and 41 Activators- Placed over 250 temporary fridges, secured over 2,500 pieces of branded merchandise (menu boards/signage/umbrellas etc..) and supplied over 1.1m drink serves over the duration of the games and Paralympics within the 6 venues alone. - Received best in class recognition from LOCOG and IOC for delivery and customer service.

- Project managing the launch of NPD, EPD, On-pack, Bespoke, Delist, Graphics changes.- Creating the profitability business cases for NPD launches – working with Finance, Category, RGM and Brand.- Influencing and challenging stakeholders to make the most cost-effective decisions for the company; minimising raw material and finished goods right off and providing suitable solutions.- Creating and managing ‘Sell-in Tools’ for Trading, Shopper Marketing and the wider business – e.g. Sell-in Decks, Activation Asset Tools, Style Guides, Mock-ups and taste samples.ACHIEVEMENTS- 100% delivery of 30 NPD projects across the brand portfolios – all on time and in full.- Exceeding Relentless Volume & profit for the year in 2008; delivering 3.89m unit cases and value growth of £8.5m.- Launching Monster in the CCEP network within 4 weeks.- Launching 6 flavours of Glaceau into the GB market.