As Creative Managing Director/ECD at Seven Studios ME, I lead a full-service in-house agency, driving innovation, new business, and strategic excellence. With over 20 years in the storytelling game, I’ve been dedicated to creating content that doesn’t just capture attention but sparks genuine engagement across today’s evolving media landscape.Embracing my dyslexia has given me a unique lens for problem-solving—spotting patterns and solutions others might overlook. I believe diversity is the heartbeat of creativity, sparking fresh ideas and new perspectives. Championing neurodiversity is central to my approach, as it fosters a deeper understanding of each other’s strengths, leading to more innovative outcomes!Before Seven, I created the strategy for digital screen and sound at Expo 2020 Dubai in my role as Associate Director of Multi-Media Visitor Experience. My leadership journey also includes time as Senior Design & Studio Director at Motivate Publishing and Creative Director at Gulf News, where I guided multi disciples teams from stylists to animators to create high-impact print and digital content.I’ve launched award-winning publications and platforms, earning regular recognition from Cover Junkie and the Society of News Design. And, as keynote speaker and guest lecturer at Middlesex and Wollongong university, I have shared insights on creative leadership, storytelling, and the future of communications.Trained in management methodologies like Rockefeller Habits and Bizability, I am a multiplier and know how to empower and get the best from individuals and drive collective success.