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Sara Regnér Email & Phone Number

Global performance marketing specialist at Thule Group
Location: Malmo, Skåne County, Sweden 16 work roles 3 schools
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✓ Verified Jul 2026 3 data sources Profile completeness 86%

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Current company
Role
Global performance marketing specialist
Location
Malmo, Skåne County, Sweden
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Sara Regnér is listed as Global performance marketing specialist at Thule Group, a with 1521 employees, based in Malmo, Skåne County, Sweden. AeroLeads shows a matched LinkedIn profile for Sara Regnér.

Sara Regnér previously worked as Marketing Operations Manager at Getaccept and Perfomance Marketing Specialist at Getaccept. Sara Regnér holds Vocational Degree - Yrkeshögskoleexamen, Marknadsstrateg Och Försäljare Inom Mixed Media from Medieinstitutet.

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Thule Group

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About Sara Regnér

Driven and ambitious marketer with a passion for data and performanceI am results-oriented with a keen eye for detail, a knack for understanding numbers and I love a good win. With a solid foundation in digital media, I specialised in META buying and performance marketing before moving on to MOPs. My expertise is crafting and executing data-centric campaigns to drive results and increase revenue.In my Marketing Ops role at GetAccept, I leverage my analytical skills to optimise marketing initiatives, streamline processes and drive growth. In this capacity, I oversee the orchestration of marketing campaigns, ensuring execution and efficiency across all channels.I started my career at one of the world’s largest media agencies, OMD, just as social media advertising and programmatic buying started to take off. At Tre Kronor Media, I led the social department, guiding clients through the transition from traditional media strategies to data-driven approaches. At Anyfin, I drove performance marketing strategies and spearheaded customer growth initiatives across a diverse array of media channels.I thrive in the fast-paced environment of digital marketing, where I continuously seek opportunities to innovate and elevate performance. My comprehensive understanding of various media channels allows me to create holistic marketing ecosystems that deliver impactful results.On a personal note, I'm a passionate foodie, globe-trotter and organiser. Outside of work, I'm involved in a variety of side projects that fuel my creativity and curiosity. Let's connect and explore how we can drive meaningful impact together!

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Sara Regnér's current company

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Thule Group
Thule Group
Global performance marketing specialist
Malmö, SE
Website
Employees
1521
AeroLeads page
16 roles

Sara Regnér work experience

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Global Performance Marketing Specialist

Malmö, Se

Marketing Operations Manager

Current

Malmö, Skåne County, Sweden

- Responsible for optimising marketing processes and driving business growth.- Oversee and manage implementation and maintenance of marketing automation systems, CRM platforms, and analytics tools.- Develop and executes data-driven marketing strategies, including lead generation and customer lifecycle management.- Analys marketing performance metrics to improve ROI.- Coordinate cross-functional efforts between marketing, sales, product, and finance teams.- Lead projects, prioritise initiatives, and help deliver results within budget.- Stay up-to-date with industry trends and foster innovation.

Mar 2022 - Present

Perfomance Marketing Specialist

Malmö, Skane County, Sweden

As a Performance Marketing Specialist at GetAccept, I focus on driving impactful marketing initiatives tailored specifically for the B2B sector. With a keen focus on performance-driven strategies, I create data-centric campaigns aimed to maximise ROI and drive business growth.In this role, I am responsible for developing and executing targeted marketing campaigns across various digital channels, including search, display, social media, and email. By analyzing key metrics and leveraging analytics tools, I continuously optimize campaigns to ensure optimal performance and ROI.Furthermore, I collaborate closely with cross-functional teams to align marketing efforts with business objectives and customer needs. Whether it's optimising conversion funnels, refining audience targeting, or testing new acquisition channels, I deliver results to drive success for GetAccept in the B2B market.

Apr 2020 - Mar 2022

Freelance Performance Specialist

Smr Digital Marketing

Australia

As a consultant I focus on two areas;1. Strategic digital marketing consultant- Asses the marketing strategy at hand and work closely with clients to understand business goals, target audience, and the acompetitive landscape. - Develop comprehensive digital marketing strategies that encompass various channels such as social media, search engine optimization (SEO), email marketing, content marketing, and paid advertising.- Train staff in managing various digital channels and support the work and mindset in the strategic aspect of all digital channels. - Balancing budget with objectives and media and help determine the optimal allocation of resources across different channels and campaigns to maximize ROI.2. Operational - Audit accounts across various digital channels and assist in setting up new accounts with account structures and procedures.- Create campaigns, optimize, and analyze all campaigns and materials to provide recommendations and learnings in various digital channels (Meta, LinkedIn, Google Ads, Taboola, GDN, Adroll etc)- Support the creative team with data insights from social media campaign performance to ensure continuous increased effectiveness and optimal results.- Analyze the overall effect of all media to work on attribution and performance-based investment.Create reports and dashboards to visualize results.

Oct 2019 - Apr 2020

Performance Marketing Specialist

Stockholm, Sweden

In my role as performance marketing specialist my main focus is to drive customer acquisition through all paid media channels. In order to succeed I need to understand how each channel performs, how all channels perform together and the function of the creatives, the target groups and new potential channels. Responsibilities include developing, implementing and executing strategies across all channels but also within each individual channel in order to create a balanced effect and therefore drive customer acquisition throughout the year. My main focus at Anyfin is Facebook advertisement. Drive brand awareness and acquisition campaigns in order to reach daily, weekly and monthly customer goals. My main responsibilities- Daily channel optimizing with Facebook as main focus- Analyzing individual channel performance and overall customer/sales performance- Draw learnings and communicate with creative and business teams- Set KPI on both general and individual level- Responsible for all media budget - Planning and strategizing the customer goals, budget and campaigns- Setting up qualitative testing Technical Skills:- Facebook Business Manager + Smartly- Google Analytics- Google Ads- Google Marketing Platform- Excel- Snapchat/Twitter/LinkedIn- SQL

Jun 2018 - Sep 2019

Head Of Social Media

Stockholm, Sweden

Responsible for the Social Media Advertising department at Tre Kronor Media. Leading a team of 4 social media specialists and coordinators. Working in the areas of brand awareness, performance based marketing and Influencer Marketing.- Team management, HR- Budget and resource planning- New business- Strategically and operatively supporting our clients - mostly involved with TRE, Clas Ohlson, Doktor.se- Improving the procedures and structures of the department- Knowledge sharing and education within the social media area

Aug 2017 - Sep 2018

Social Media Advertising Specialist

Stockholm, Sverige

Working closely with strong international brands to plan, execute and optimise their marketing efforts in social media channels such as Facebook, Instagram and LinkedIn.- Execute, develop, and evaluate different strategies- based on various KPIs such as CPM, CPC etc.- Responsible for creating yearly and campaign based Social Media Strategies for various clients.- Responsible for budget planning and follow up.- Working closely with many external partners such advertising firms and suppliers.- Planning marketing efforts together with other teams at OMD such as Programmatic Buying, SEO ad SEM specialists in order to create synergy effects across channels.- Optimising campaigns to meet company goals such as Brand Awareness or Direct response.- Chosen to go to Facebook headquarters in San Francisco to partake in Facebook´s Blueprint Ambassadors Program.- Responsible for all knowledge sharing of social media for internal and external use.Qualifications- E-Commerce- Performance- Brand Awareness - Drive Leads- B2B Marketing- B2C Marketing

May 2016 - Aug 2017

Social Media Advertising Coordinator

Stockholm

Main responsibility:- Handle ongoing campaigns and ensuring campaigns are implemented correctly - Ensure that the campaign material it quality assured and A/B tested.- Provide with insights under and after campaign.- Create first and third party tracking measurement and assist in implementation of site tracking towards specific KPI and goals.- Ensures campaign delivery towards the specific conversions and sale goals.- Analyze, troubleshoot and optimize creatives based on KPIs- Analyze the final result and report to client.

Jan 2015 - May 2016

Sales Agent

Stockholm, Sverige

Aug 2014 - Jan 2015

Restaurant Manager

Old Beefeater Inn

Stockholm, Sweden

Sep 2010 - Jan 2015

Marketing Coordinator/ Project Manager

The Light Agency

Stockholm, Sweden

- Coordinate projects and events.- Develope marketing communcation and sales.- Production of campaigns, websites and social media.- Contact with customers, partners and press.- Sales to customer.- Research and analysis.- Reporting.

Sep 2013 - Nov 2013

Marketing Assistant

Stockholm, Sweden

- Prepared and monitored the Swedish marketing and PR-plan. - Producing and execution planned timelines for various projects. - Translated international press releases to Swedish. - Facebook coverage and activation, and other social media. - Collaborated with agencies for press days, events, etc. - Communicating with local journalists for news, activation and events. - Designed and implemented sales related campaigns and marketing activities in Björn Borgs own stores and other retailers. - Created local Björn Borg events in Sweden. - Managed and updated the intranet, mediabank and advertising material.

Feb 2013 - Jul 2013

Event Coordinator

Stockholm, Sweden

Apr 2012 - Jun 2012

Receptionist

D&D London, Skylon

London, Storbritannien

Receptionist and hostess; customer service and event planning.

Aug 2008 - Dec 2008
Team & coworkers

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3 education records

Sara Regnér education

Vocational Degree - Yrkeshögskoleexamen, Marknadsstrateg Och Försäljare Inom Mixed Media

Medieinstitutet

The program is a two year qualified vocational education with focus areas; - Marketing: Online/offline, both new and traditional media.

FAQ

Frequently asked questions about Sara Regnér

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What company does Sara Regnér work for?

Sara Regnér works for Thule Group.

What is Sara Regnér's role at Thule Group?

Sara Regnér is listed as Global performance marketing specialist at Thule Group.

Where is Sara Regnér based?

Sara Regnér is based in Malmo, Skåne County, Sweden while working with Thule Group.

What companies has Sara Regnér worked for?

Sara Regnér has worked for Thule Group, Getaccept, Smr Digital Marketing, Anyfin, and Tre Kronor Media.

Who are Sara Regnér's colleagues at Thule Group?

Sara Regnér's colleagues at Thule Group include Sören Langenhan, Wenbin Zhang, Alva Olin Karlsson, Kally Yuan, and Brian Farley.

How can I contact Sara Regnér?

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What schools did Sara Regnér attend?

Sara Regnér holds Vocational Degree - Yrkeshögskoleexamen, Marknadsstrateg Och Försäljare Inom Mixed Media from Medieinstitutet.

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