Marketing And Communications Specialist
Current- Assist with the development and implementation of the marketing strategy- Plan and implement detailed content plans across social media platforms, including Facebook, Instagram, LinkedIn and Twitter- Manage social media audiences by responding to questions and solving problems in a timely manner- Identify key markets, build audiences and run paid campaigns through Ads Manager- Write SEO rich content blogs- Produce external eDM's for a range of audiences (optimising through segmentation)- Create campaigns to promote WISE programs, services, local sites and local marketing initiatives- Produce targeted messages to a variety of audiences across different channels (internal & external)- Copy writing formal and conversation documents, including brochures, webpages and articles- Collaborate with partner organisations to successfully implement campaigns- Ensure all website content is SEO optimised- Track and report on social media analytics to optimising plans accordingly- Assist with designing, promoting and implementing internal and external events- Design images for social media and the website- Communicate with all stakeholders- Identify and improve marketing opportunities