Sara Thompson Email & Phone Number

I am a visionary and analytical professional with extensive experience tapping into new markets and revenue through digital marketing, communications, branding and social media strategies, content, and execution. I offer extensive experience creating customized targeted marketing strategies across multiple channels, social, mobile, email marketing, and SEO in pursuit of overall growth.As an agent of change, growth, and continuous improvement, I am highly skilled at analyzing the latest marketing trends, technologies, and platforms to implement dynamic solutions that enable performance improvement.I am passionate about continually pushing the boundaries and leveraging data to strengthen the business and brand, streamline market penetration, and capture lead generation. I am also highly passionate and energized by managing complex marketing projects that touch content across multiple platforms and applications globally. As an open, communicative, and reliable leader, I excel at working cross-functionally to enhance the brand, launch new products, and contribute to growth and improvement initiatives.HIGHLIGHTS:✓ As Digital Marketing Specialist at Lenovo, amplified Lenovo Cloud and Software products through an effective internal communication strategy and innovative processes. Keep deliverables on track by guiding creative agencies through productive project management.✓ As Marketing Project Manager for Pricewaterhouse Coopers (PWC), championed complex projects and captured a richer, more detailed picture of customer behavior and optimized teams to focus energy on overall strategy by automating marketing teams.✓ As Communications Specialist at Clinical Data Interchange Standards Consortium, spearheaded issue resolution associated with our eMarketing tools and validated email functionality and appearance across browsers, devices, and platforms while ensuring compliance with CAN-SPAM regulations.✓ As Media Relations Manager at Hospitality Financial and Technology Professionals, built business and brand awareness, and reached a greater audience, by composing and reviewing press releases.AREAS OF IMPACT:Integrated Marketing Communication Planning (IMCP) I Project Management I Cross-functional Team Coordination I Brand Building I Deliverables Creation I Stakeholder Collaboration I Social Media | Relationship Management I Landing Page Development I Data/Competitive Analysis I Events Specialist

• 

  Concordia University-Austin

  Communications & Public Relations