Sara T. Email & Phone Number

United States

Remote

• Collaborate with clients to develop and execute comprehensive brand identities, blending creative vision with strategic insights.• Design engaging visual assets including logos and digital media tailored to client goals and market positioning.• Deliver cohesive brand strategies that ensure consistency across multiple touchpoints.

Remote

Campaign management:Responsible for the coordination, quality, and on-time delivery of multi-channel lead generation campaigns for Appfire owned solution sets.Heavy focus on organisation. Continuously challenging and optimising internal processes with a creative mindset. Project management: Creating briefs, agile project planning structures, maintaining team engagement, change management, project planning using Jira Work Management and Asana, organizing and facilitating meeting structures.

Remote

Marketing Analytics:• Develop and implement data-driven strategies to optimize lead generation campaigns for Appfire-owned solution sets, driving measurable growth and engagement.• Analyze campaign performance, providing detailed reports and actionable insights to maximize ROI and continually improve results.• Collaborate closely with cross-functional teams, ensuring seamless integration of marketing strategies across departments for unified business impact.

Munich, Bavaria, Germany

- Lead all branded content redesigns through all owned and outbound marketing channels to include 2 new product extensions. - Creating and maintaining a full-funnel marketing strategy.- Built 7pace’s paid marketing strategy from the ground up. - Responsible for managing the right channels to reach potential customers and continuously optimize traffic, engagement, and conversions through experimentation using various analytics tools. - Managed outside agencies and developed strategies to improve the blog, SEO, and all social channels.

Munich, Bavaria, Germany

- Developed international marketing and influencer strategy. - Introduced yearly campaign planning for a more clear budgeting strategy. - Implemented a scheduling program for content planning on all social platforms.

Munich Area, Germany

- Built creative client pitches with our sales team. - Conducted regular competitive and KPI analysis for both individual client cases and international records.

New York, New York

- Lead the re-design of the existing online service platform, developing a better user experience.- Established the company’s initial brand strategy; referencing competitors and building brand love.- Structured a marketing plan to launch their startup into their first steps of acquiring customers.- Created full branding and identity guidelines, including official brand logo, color palette, letterhead, and other collateral.

Greater New York City Area

- Executed co-branded layouts reflecting brand partnership.- Produced promotional spreads for each monthly issue of the magazine. - Assisted the Art Director in photo shoots and content development for creative marketing campaigns.

Msc Marketing, Marketing/Marketing Management, General

Activities and Societies: Women in Business society, Postgraduate society

Bachelor Of Fine Arts (Bfa), Graphic Design

Activities and Societies: Student Ambassador.Link to my portfolio: https://www.behance.net/Trab

Public Speaking Course

International Baccelaureat

Activities and Societies: Symphonic band - 2 year leadership position