Sara Bafundo-Smith Email & Phone Number

Chicago, IL, US

New York, United States

Grounded in customer insights, we design brand experiences that shift perception and communicate the innovation our clients bring to health

Chicago, Illinois, United States

With a focus on design strategy and user research, I shape and improve business, product and customer experiences using human-centered design thinking to guide consumer purchase behavior and inform marketing efforts.

Chicago

Through research and experience with several teams in client-driven projects, I have developed the framework for the TPN CX discipline. This discipline architects the customer experience through the shopping modes and connects the brand touch points across all channels. By having a unified approach that seamlessly integrates with account, strategy and.

Chicago, Illinois, United States

Embolden & Co is a Chicago-based membership organization focused on scaling empathy through the power of female friendships. At Embolden, we support a community of hundreds of active members through a combination of large group events and facilitated Mastermind groups, all with the intention of fostering deep and lasting connections between.

Chicago

As the Product Designer, I was responsible for the design of 2 web-based marketing tools that served as the backbone of Liquidus' client offering: An internal media campaign reporting tool and client- facing, web-based ad builder. Working closely with the development team, I defined requirements and wireframe recommendations, collaborated on the front-end.

Chicago

As an art director, I am responsible for the design of multi-channel campaigns. I identify resources for projects, determine creative hours/timing for estimates and review projects to ensure we have enough information to successfully complete the assignment. I participate in exploratory workshops, kickoffs and creative review calls and conduct creative.

Chicago

Assisting Carolyn Chandler in the User Experience class has enabled me to utilize my UX abilities in an effort to help teach others how to apply and expand upon the basic UX Fundamentals.

Greater Chicago Area

While working closely with the Sales and Marketing team, I was able to execute multiple items for large chains such as Target, Walmart and Walgreens. After being given direction from these major retailers on their upcoming seasonal campaigns, I implemented their style guides to produce samples for the Sales and Marketing team to pitch. As a packaging.

As an intern at this digital agency, I was able to assist the design director in online marketing campaigns. Under his supervision, my key responsibility centered around developing online ads to be placed within a larger online campaign.

As an in-house design intern, I was able to assist the design director with Lind's website redesign. I was also responsible for updating brochures and other print and digital collateral.

Master'S Certificate, Marketing Strategy

Ux

As a student in this educational start-up, I was able to learn UX in a fast paced, collaborative environment. Throughout the program, my.

Bfa, Graphic Design